ADC Europe Awards
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Category
Any Other
Annual ID
ADCE25_FA030B
Thousands of people call Telekom’s hotline every day, waiting to speak with an operator. We seized this moment to let callers know: while you’re waiting to connect with an operator, many are waiting for something even more important - blood donors.
We replaced our corporate voice with real employees from the National Transfusion Service. Their sincere messages on our hotline encouraged Slovaks to donate blood, resulting in a 12% increase in blood supplies.
We replaced our corporate voice with real employees from the National Transfusion Service. Their sincere messages on our hotline encouraged Slovaks to donate blood, resulting in a 12% increase in blood supplies.
2025 Awards
Total Points: 6
Bronze Award
Credits
Agency
MUW Saatchi & Saatchi / Bratislava
Art Director
Matej Jezko
Tomas Banik
Associate Creative Director
Adam Baska
Copywriter
Martin Hluchy
Creative Director
Jaroslav Vigh
Director of Photography
Lukas Krist
Martin Palkovic
Strategist
Lenka Dzurendova
Strategy Director
Kamil Charvat
Senior Copywriter
Zuzana Martiniakova
Account Director
Tatiana Baca
Account Manager
Marian Zverbik
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