Born in Buenos Aires – Argentina, he has lived and worked in Barcelona, Madrid and New York. Roberto Fara has over 20 years of experience in Design, Art Direction, User Experience, Product Design and Advertising. Currently he is Chief Creative Officer at Ogilvy Spain, leading the creative discipline for the offices in Barcelona and Madrid. Roberto has stood out throughout his long career due to his great ability to create brand experiences, advertising campaigns, products and services for some of the most recognized brands such as Nike, Google, Samsung, Microsoft, eBay, Audi, Diesel, Coca-Cola and Converse.
 His work has been showcased and awarded internationally in different Festivals and Awards, where he is often invited as a jury and to share his passion for art, technology and design.