John Kovacevich is executive creative director at San Francisco advertising agency Duncan Channon. Over the last decade, he’s created campaigns for everything from cars to cat food, pants to pretzels, hamburgers to HR software (plus other less alliterative categories.)

Prior to DC, he did stints at Goodby Silverstein & Partners and FCB West and spent years as a freelance CD/writer for agencies and direct-to-client projects Facebook, Airbnb, Google and others. He also spent many years as an actor in San Francisco's improv and sketch comedy scene.

But his REAL claim to fame is that he is the (now not-so-secret) author of the 97% Conference (https://twitter.com/97PercentConf), a satirical twitter feed that shines a light on the 3% movement through its painfully patriarchal posts.