Next Creative Leaders

Next Creative Leaders is a portfolio competition that identifies, celebrates, and gives a global platform to talented, gender expansive creatives who are making their mark on the world with both their work and a unique point of view on creative leadership.

Next Creative Leaders 2021 Jury

Kazoo Sato

Chief Creative Officer

TBWAHakuhodo

Kazoo Sato started his professional career at Sony Music Entertainment as a music producer in 1997; later joining Leo Burnett Tokyo to lead creative works on various global brands.

In 2009, Kazoo joined TBWAHAKUHODO and after four years as Executive Creative Director, Kazoo was named Chief Creative Officer, TBWAHAKUHODO Japan.

Since joining the agency in 2009, Kazoo has helped TBWAHAKUHODO secure awards across all major international award shows, including; Gold Cannes Lions; Clio Gold; D&AD Yellow Pencil and NY ADC Gold amongst many others.

Kazoo has also served on the jury of international and domestic awards shows across various categories including; Cannes Lions Film, Design, Digital and Activation. He was also awarded 'Creative of the Year' Medalist by the Japan Advertising Agencies Association in 2011 and Campaign Magazine Japan/Korea Creative of the Year in 2013. He has also played an essential role in the agency securing seven consecutive Campaign Creative Agency of the Year titles, more than any other Creative agency in Japan and recently winning ADFEST 2018 Agency of the Year, as well as Global ADC 98th Annual Awards 2019 Agency of the Year.

Kazoo's work has moved beyond the boundaries of advertising and he now also produces live music concerts and interactive events.

 

 

 



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