Deborah Vasques is a Creative Director currently working at AKQA São Paulo with more than 13 years of experience through agencies like FCB, DDB, MAL and TBWA working with clients as Apple, Coca-Cola, Nike 50th anniversary and the latest Elton John album launch. Deborah is a See it Be it Cannes Lions delegate, advocates for more women in the creative department in talks inside and outside Brazil and recently have launched her own NFT collection focused on mental health, The Frameboy Journey.