Robin Landa is a distinguished professor at Kean University and a globally recognized expert in creativity and advertising. She has received numerous accolades, including the 2024 Gold Design Education Award, and has been honored by the Carnegie Foundation as one of the “Great Teachers of Our Time.” A best-selling author of 26 books, her works include Shareworthy: Advertising that Creates Powerful Connections through Storytelling (co-authored with Greg Braun and published by Columbia University Press), Advertising by Design (4th edition), Strategic Creativity: A Business Field Guide to Advertising, Branding, and Design, Graphic Design Solutions (6th edition), and The New Art of Ideas. Currently, Robin is working on a new book about branding as a cultural force, also for Columbia University Press. Her insights have been featured in prestigious publications such as Harvard Business Review, Fast Company, and Inc., where she is a regular contributor. Robin has also leveraged her expertise to serve as a judge in various design and advertising competitions, including those for The One Club.