The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

1994 One Show - Advertising

Agency Lowe & Partners/SMS / New York

Client Mercedes-Benz

Category

Collateral / Collateral Point of Purchase

Annual ID

94361A

1994 Awards

Finalist

Credits

Art Director

Don Miller

Writer

Albert Kelly
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