The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Category
Consumer Television / Over :30 - Single - max. :90
Annual ID
09338T
About the Work
This trail, created for UK cinemas, positions BBC Three as the home of new ideas. It features key BBC Three talent including Johnny Vegas, Natalie Casey, Matt Berry and Ralph Little explaining how their work allows them to take creative risks. As they speak to camera, their colleagues are shown participating in various dangerous sport including parkour and motorcycle stunt jumping behind them.
2009 Awards
Total Points: 5
Merit
Credits
Production Company
Red Bee Media
Art Director
Sam Walker
Joe De Souza
Group Creative Director
Richard Flintham
Director
Steve Bendelack
Writer
Joe De Souza
Sam Walker
Agency Producer
Celestine Hall
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