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Category
Outdoor Design / Single
Annual ID
11223D
About the Work
We wanted the virtually indestructible Land Rover phone to play off the legendary ruggedness, strength and adventurous spirit that the vehicles themselves are known for. By creating incredible visual tortures tests we were able to reflect the different consumer groups that the phone is aimed at. The result is a simple yet intricate demonstration of the phone's toughness.
2011 Awards
Total Points: 5
Merit
Credits
Art Director
Christian Sanchez
Mirko Cuculiza
Creative Director
Graham Lang
Guillermo Vega
Flavio Pantigoso
Writer
Daniel de Leon
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