The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2000 One Show - Advertising

Agency TBWA Hunt Lascaris / Johannesburg

Client BMW


Newspaper / Newspaper Over 600 Lines: Single

Annual ID


2000 Awards

Total Points: 5



Art Director

Kevin Watkins


David Prior
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