The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

1998 One Show - Advertising

Agency Wieden & Kennedy / Portland

Client ESPN

Category

Consumer Television / Consumer Television :20 and Under: Campaign

Annual ID

98069T

1998 Awards

Silver Pencil

Credits

Production Company

@radical.media

Writer

Jeff Cronin
Jeff Bitsack
Shawn Preston

Director

Frank Todaro
Bryan Buckley

Agency Producer

Dan Duffy
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