The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

1997 One Show - Advertising

Agency McLaren McCann / Toronto

Client Bacardi/Martini Canada/White Rum

Category

Newspaper / Newspaper Over 600 Lines: Campaign

Annual ID

97_0151A

1997 Awards

Merit

Credits

Art Director

Stephen Blair

Writer

Maura MacNeill

Illustrator

Kim LeFave
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