The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Category
Branding / Logo Design
Annual ID
12089D
About the Work
We are defined by our characters and stories.
Our living identity, ever changing and adaptive to our superheroes and story lines, reflects the dual identity and depth of personality portrayed by our characters and superheroes.
Our brand reveals a world of boundless storytelling. A world where the iconic, the optimistic and the supernatural coexist.
Our living identity, ever changing and adaptive to our superheroes and story lines, reflects the dual identity and depth of personality portrayed by our characters and superheroes.
Our brand reveals a world of boundless storytelling. A world where the iconic, the optimistic and the supernatural coexist.
2012 Awards
Total Points: 5
Merit
Credits
Agency
Landor Associates / San Francisco
Art Director
Michael Lin
Creative Director
Nicolas Aparicio
Designer
Jessica Minn
Martin Kovacovsky
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