The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Category
Outdoor Design / Street Furniture
Annual ID
12178D
About the Work
Through implementing custom made vending machines placed in targeted areas, we grabbed the attention of passersby and delivered the USP of chip-resistant dinnerware. Finally it became an innovative and unique sales channel.
2012 Awards
Total Points: 5
Merit
Credits
Art Director
Marx Zhu
David Yang
Kevin Ji
Attlee Ku
Creative Director
Cheeguan Yue
Attlee Ku
Rocky Hao
Photographer
Feng Wang
Writer
Rocky Hao
Celia Zhang
Agency Producer
Betty Yu
Related Awards
