The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2013 One Show - Advertising

Dads in Briefs

Agency Del Campo Saatchi & Saatchi / Martinez

Client BGH

Category

Consumer Television / 60 Second - Single

Annual ID

13340T

About the Work

The ad explains that, with the arrival of the Summer heat, nothing causes families more suffering than Dads in Briefs. The spot finishes with the perfect solution: Get them Dressed with a BGH Silent Air Conditioner.

2013 Awards

Total Points: 5

Merit

Credits

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