The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Category
Consumer Television / Over 60 second - Single
Annual ID
13404T
About the Work
In part 1 of the Boosted Inspiration Series we meet Leo Addison, the inventor of ?Moreing?. We follow Leo and his conspirators in their artistic quest to add, ?more?. His pursuit blurs the lines between art, design, fashion and garden gnomes.
?Everyone wants to put everything in a box so they understand it, feel comfortable with it. For those people, at least we can expand their box. ?Or just add more boxes.?
Leo Addison, creator of Moreing.
?Everyone wants to put everything in a box so they understand it, feel comfortable with it. For those people, at least we can expand their box. ?Or just add more boxes.?
Leo Addison, creator of Moreing.
2013 Awards
Total Points: 5
Merit
Credits
Production Company
Revolver
Art Director
Cam Blackley
Group Creative Director
Duncan Marshall
Cam Blackley
Director
The Glue Society (Matt Devine)
Editor
Dave Whittaker
Producer
Alex Kember
Writer
Cam Blackley
Agency Producer
Paul Johnston
Music / Sound
Nylon
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