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Category
Non-Profit - Use of Technology / Use of Technology
Annual ID
MO16084M
About the Work
The US State Department’s global partnership office formed a relationship with Tone, a mobile communications company to leverage technology to improve the lives of people globally. mFish is a program that was designed by Tone to provide fishermen with affordable access to mobile broadband and vital applications. A fishing village in Ampenan, Lombok in Indonesia was earmarked for the first mfish pilot. Indonesia has the world’s second largest coastline and over 17 000 islands with some of the most remote villages in the world. The majority of fisherman have no access to mobile broadband. The mfish application and technology scaled from 50 fisherman to 25 000 after 6 months and is now being applied to farming, education and women's empowerment.
2016 Awards
Total Points: 5
Merit
Credits
Digital Agency
Tone / New York
Chief Creative Officer
Roald van Wyk
Creative Technologist
Blake Cohen
Product Manager
Emily Roetzel
Programmer
Nick Bortolussi
Dom Savatta
Creative Team
Roald van Wyk
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