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Category
Innovation - Innovation in Social Media / Innovation in Social Media
Annual ID
SM16017S
About the Work
Panama City streets are damaged and authorities didn’t seem to care about it. This inconvenience causes a lot of discomfort to drivers that have to transit through these streets. Nowadays twitter is one of the most important source of information for the news show in Panama, for this reason we created a platform to establish not only a conversation but a way of complain direct to the responsible of solving the problem of damaged streets. We point out the hassle people felt directly to the responsible of solving the problem of damaged roads.
2016 Awards
Total Points: 15
Silver Pencil
Credits
Agency
P4 Ogilvy & Mather / Panama
Production Company
Sake / Argentina
VFX / Panama
Art Director
Roberto Perez
Chief Creative Officer
Pinky Mon
Creative Director
Alejandro Blanc
Designer
Franklin Lu
Director
Sol Abadi
Executive Creative Director
Monica Urrutia
Social Media Manager
Luis Gonzalez
Agency Producer
Benjamin Liao
Belisario Alvarez
Monica Crespo
Creative Team
Kochi Restrepo
Edmar Quiros
Technical Producer
Alberto Lam
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