The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Direct Marketing

Highway Robbery

Agency Grey / New York + Townhouse / New York + 1stAveMachine / Brooklyn + Mindshare / New York

Client Volvo

Category

Ambient / Immersive / Installations

Annual ID

OS_DI17069M

2017 Awards

Total Points: 5

Merit

Credits

Agency

Grey New York / New York
Mindshare / New York

PR / Marketing

WE Communications / New York

Production Company

Townhouse / New York
1stAveMachine / Brooklyn

Art Director

Jason Goldshteyn

Editor

Colin Loughlin

Producer

Bennett McCarroll
Stephen Samelko
Bob Partington

Executive Creative Director

Matt O'Rourke

Chief Creative Officer

Andreas Dahlqvist

Chief Marketing Officer

Owen Dougherty
Claudia Strauss

Creative Technologist

Fred Gerantabee

Music & Sound

Ben Dorenfeld

Social Media Manager

Irina Skaya

Creative Team

Chris Ross
Janique Helson
Lea Mastroberti
Shriver Gilroy
Mike Giannone
Benjamin Michaels
Amol Rana
Dan Lantowski

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