The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Public Relations

Unfairy Tales

Agency 180LA / Santa Monica + MediaMonks / Amsterdam

Client Unicef

Category

Real-Time Response / Activity / Crisis Communications

Annual ID

OS_PR17069M

About the Work

Unfairy Tales shows the realities of being a child refugee in an unsuspecting way through impressive animation visualizations. In this way, we were able get these children’s tragic stories in front of people who might otherwise think negatively about these refugees, and instead, to see them as innocent children, in need our care and protection. The films highlight the human story and experiences of the young refugees, garnering a sense of solidarity both amongst refugee and migrant communities, as well as the larger host communities in which they are living.

2017 Awards

Total Points: 5

Merit

Credits

Agency

180LA / Santa Monica

Design Firm

Gilles & Cecilie Studio / London

Production Company

MediaMonks / Amsterdam
House of Colors / Los Angeles
Consulado / Sao Paulo
Circle Of Sound / Los Angeles
Therapy Studios / Los Angeles
Bubba's Chop Shop / Burbank

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