The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2018 One Show - Print & Outdoor

Connected Room

Agency J. Walter Thompson / New York

Client Northwell Health
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Annual ID

OS_PO18192M

About the Work

Create a hospital room that helps patients feel at home, and in turn, recover faster.- The Connected Room is a system of smart, interactive picture frames, hung in each hospital room, that lets patients display photos of friends and family, creating a better in-room experience.- Via our custom interface, patients can choose photos from their social media accounts, and upload them directly to the frames. - Photos can also be sent to any patient room directly in real-time using a custom email address.