The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2019 One Show - Print & Outdoor

Remember Me

Agency BBDO Group Germany GmbH / Duesseldorf + Proximity GmbH / Duesseldorf + BBDO GmbH / Duesseldorf

Client Alzheimer Research Initiative

Category

Promotional / Collateral / Posters - Campaign

Annual ID

OS_PO19091M

About the Work

As Alzheimer’s progresses, facial recognition and memories fade, diminishing relationships and leaving many Alzheimer’s patients isolated and lonely. To bring this feeling closer to the general public we created a series of unrecognizable family portraits. Through the eyes of an Alzheimer’s patient, cherished relationships become an unsolvable puzzle made up of shuffled memories that fade away piece by piece

2019 Awards

Total Points: 2

Merit

Credits

Agency

BBDO Group Germany GmbH / Duesseldorf
Proximity GmbH / Duesseldorf
BBDO Duesseldorf GmbH / Duesseldorf

Chief Creative Officer

Wolfgang Schneider

Photographer

Stefan Kranefeld

Account Team

Sue Nisbet
Liselotte Schwenkert
Vera Vanselow

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