The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2020 One Show - Direct Marketing

Mind The Gap

Agency SERVICEPLAN GERMANY / Munich

Client Berliner Verkehrsbetriebe (BVG)

Category

Out of Home / P.O.P. & In-Store

Annual ID

OS_DI20_053M

2020 Awards

Total Points: 2

Merit

Credits

Agency

SERVICEPLAN GERMANY / Munich
MEDIAPLUS GERMANY / Munich
Serviceplan Group / Global

Production Company

MediaMonks / Hilversum

Music / Sound Production Company

LOFT Soundstudios / Berlin

Post Production Company

Cubird / Berlin
PX1 Berlin / Berlin

Chief Creative Officer

Alex Schill
Zhong To

Creative Director

Myles Lord
Chrisy Srisanan

Executive Creative Director

Claudia Maria Kirchmair

Creative Team

Karlijn Hendriksen

Account Team

Philipp Krause
Sandra Bergström
Jana Dreger

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