The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
You have exceeded your allotted number of views.
For full access to our extensive awards archive
Members Login Here
For full access to our extensive awards archive
Members Login Here
Category
Utility / E-Commerce
Annual ID
OS_MO20_009B
About the Work
Petz is the largest pet shop chain in Brazil and the company keeps growing. Its e-commerce platform is fast, safe and complete. But brazilians still prefer shopping at one of the eighty stores around the country. So, our challenge was to promote Petz e-commerce - driving traffic to the platform and boosting sales – as well as to show how the company understands what owners feel for their pets and their needs when shopping online.
2020 Awards
Total Points: 10
Bronze Pencil
Credits
Agency
Ogilvy Brasil / São Paulo
Client / Brand
Petz / São Paulo
Production Company
Hogarth / São Paulo
Hogarth Digital / Porto Alegre
D2G Tecnologia / São Paulo
Pic Estúdio / São Paulo
Music / Sound Production Company
Punch Audio / São Paulo
Chief Creative Officer
Felix del Valle
Chief Marketing Officer
Luciano Rocha Sessim
Creative Director
Eduardo Doss
Guilherme Moreira
Creative Technologist
Iuri Andreazza
Designer
Juliana Mathias
Digital Artist
Karine Brasil
Director
Claudia Villar Montini Cangane
Daniel Bontempo
Gabriel Rinaldi
Diego Von Brixen Montzel Trindade
Editor
Deydson Rocha
Executive Creative Director
Márcio Fritzen
Executive Producer
Gabriela Carvalho
Photographer
Ale Torres
Producer
Fabiano Beraldo
Ariama Aldore
Juliana Henriques
Priscilla Saikai
Beto Campos
Bruna Lopes
Cris Almeida
Karoline Novais
Mariano Alvarez
Carol Oliveira
Cristiane Oliveira
Karina Coviello
Cristiano Pinheiro
Nicole Pereira Citton
Martina Nichel
Michel Melchiors
Product Manager
André Luís Marinho
Grégory Frizon Gusberti
Programmer
Thiago Fredes
Ivan Cavalheiro
Thais Bykoski
Lucas Linhares
Igor Batista
Lucas Lima
Rafael Fonseca
André Telles
Gabriel Matturro
Gabriel Costa
Rhadamez Gindi
Social Media Manager
André Gramorelli
Adeildo Souza
Mirella Battiloro
Eduarda Sander
Filipe Bruno
Strategist
Thais Frazão
Raphael Zem
Murilo Toda
User Experience Designer
Gustavo Gonçalves
Pedro Avila
Writer
Guilherme Moreira
Account Team
Denise Caruso
Priscilla Gonçalves
Alexandre Sakihara
Marcia Coelho
Lili D. Aragoni
Related Awards
