The One Show
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Category
Posters / Series
Annual ID
OS_PT21_008G
About the Work
Backpackers are known for prioritizing economy when they travel, but sometimes spending a night in the airport can be a really uncomfortable experience. So, why not stay the night at Kokopelli for only $9.99? We captured this uncomfortable situation travelers find themselves in to get our affordability message across.
2021 Awards
Total Points: 45
Gold Pencil
Credits
Agency
L&C / New York
Client / Brand
Kokopelli Hostel / Lima
Art Director
Rolando Cordova
Ken Tokashiki
Ignacio Jones
Chief Creative Officer
Gian Carlo Lanfranco
Rolando Cordova
Chief Marketing Officer
Paulo Rathbone
Alfio Susti
Creative Director
Ken Tokashiki
Executive Producer
Eliana Illescas
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