The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2022 One Show - Film

Bring Back Lockdown

Agency Ogilvy / New York + Work Editorial / New York + Hayden5 / New York

Client Change the Ref Inc.


Low Budget / Under 50K Budget

Annual ID


About the Work

For the first time in years, school shootings stats have decreased, only due to the COVID-19 lockdown — in fact, March 2020 was the first March without a school shooting since 2002, simply because most kids weren't actually going to school. It's shocking to think that we needed a global pandemic to reduce America's gun violence epidemic.   To bring awareness around this issue, we created a film called 'Bring Back Lockdown,' which uses misdirection by adopting common arguments involving Covid concerns to emphasize that similar dangers exist with rampant gun violence. 

2022 Awards

Total Points: 3




Ogilvy / New York

Production Company

Hayden5 / New York

Music / Sound Production Company

Beacon Street / New York
Sonic Union / New York

Post Production Company

Work Editorial / New York
Blacksmith / New York

Art Director

Grace Donahue


Gillian Goodman

Chief Creative Officer

Danilo Boer
Marcos Kotlhar

Creative Director

Angelo Maia
Ricardo Franco

Executive Producer

Erica Thompson
Leslie DiLullo

Assistant Editor

Griffin Ver Steeg


Mikey Pehanich

Music Producer

Joanna Starling

Public Relations

Stef Schmit

Sound Mixer

Tom Salyer

Account Management

Peter Kush

Audio Engineer

Steve Rosen

Digital Art Director / Website

Eric Lippincott

Director of Content Production

Eric Soloway


Jon Taylor Parker


Manuel Oliver
Patricia Oliver

Founding Partner

Charlotte Arnold

Global Head of Production

Dave Rolfe

Head of Production, NY

Alejandra Alarcon

Stock Footage Buyer

Daniella Nilva

Related Awards





Follow Us