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Category
Production Design
Annual ID
OS24_MI047B
About the Work
SOTETSU is a Japanese railway company operating entirely within Kanagawa Prefecture, which neighbors Tokyo, since 1917. It has been contributing to the wellbeing of local communities for over 100 years through railway operations and regional development efforts. In March 2023, SOTETSU established a direct through service to central Tokyo by connecting with the Tokyu Line, which had been a long-awaited dream since its establishment. Our mission was to promote the newly-opened link to families and potential families, showcase how it provides transfer-less access from the Kanagawa suburbs to downtown Tokyo, and present it as a place for families to settle down.
We decided to celebrate the story of children's growth and leaving the nest, which is a universal experience in life for many families. Our idea for the film draws from two perspectives relevant to the brand purpose for local life alongside the lines. The first is to celebrate the beauty of ordinary family life: The Sotetsu Line isn’t for temporary events. Instead it’s a long-standing vital infrastructure that supports the everyday lives of its passengers, particularly families. The second is to celebrate the newly-extended potential of those living along its lines: The direct connection to Tokyo expands their scope of activity and opens up new possibilities.
The challenge of our film production was capturing 12 years of father-daughter memories on the train in a single shot. To portray the ever-changing relationship with a human touch and unique visual style, we focused on human-operated filming and tackled two ambitious challenges. The first is to film a time-lapse sequence of 50 actors in one shot instead of filming the same pair numerous times. We struggled to find 24 lookalikes for each lead actor from over 1000 actor agencies. The 25 pairs underwent extensive practice to perform the choreographed sequence. The second was to use a hand-powered train. We prepared 25 train car props and manually moved them to recreate a train’s winding movements and express the swaying emotions that the father and daughter experienced throughout the years. Outside the makeshift train, the lighting crew ran with light shades to recreate the play of light within the train.
We decided to celebrate the story of children's growth and leaving the nest, which is a universal experience in life for many families. Our idea for the film draws from two perspectives relevant to the brand purpose for local life alongside the lines. The first is to celebrate the beauty of ordinary family life: The Sotetsu Line isn’t for temporary events. Instead it’s a long-standing vital infrastructure that supports the everyday lives of its passengers, particularly families. The second is to celebrate the newly-extended potential of those living along its lines: The direct connection to Tokyo expands their scope of activity and opens up new possibilities.
The challenge of our film production was capturing 12 years of father-daughter memories on the train in a single shot. To portray the ever-changing relationship with a human touch and unique visual style, we focused on human-operated filming and tackled two ambitious challenges. The first is to film a time-lapse sequence of 50 actors in one shot instead of filming the same pair numerous times. We struggled to find 24 lookalikes for each lead actor from over 1000 actor agencies. The 25 pairs underwent extensive practice to perform the choreographed sequence. The second was to use a hand-powered train. We prepared 25 train car props and manually moved them to recreate a train’s winding movements and express the swaying emotions that the father and daughter experienced throughout the years. Outside the makeshift train, the lighting crew ran with light shades to recreate the play of light within the train.
2024 Awards
Total Points: 9
Bronze Pencil
Credits
Agency
Six Inc. / Tokyo
good design company / Tokyo
Art Director
Kei Kawabe
Creative Director
Yuta Okuyama
Director
Show Yanagisawa
Director of Photography
Ryoken Okamura
Executive Creative Director
Manabu Mizuno
Producer
Dai Sano
Hiromi Sato
Agency Business Producer
Saya Yamada
Tomohiro Nagashima
Yuko Tanaka
Assistant Director
Hidenori Tsumoto
Masahide Kimura
Casting
Hiroto Horinaga
Junko Suzuki
Kanon Katsura
Keita Takasawa
Keita Nagahara
Reika Ueda
CG Director
Futoshi Yamauchi
CG Producer
Shinji Santoh
Choreographer
Chiharu Shimura
Colorist
Toshiki Kamei
Creative Planner
Yuki Yokoi
Yusuke Amagai
Creative Producer
Kimiko Inoue
Yukiko Mizuno
DIT
Kei Kimura
Gaffer
Shin Takakura
Hair & Makeup
Eito Furukubo
Hair Artist (beard)
Takaharu Arai
Lead Actor
Joe Odagiri
Ten Yamasaki
Lead CG Artist
Kazuki Otsuka
Mixer
Masayuki Sato
Music Artist
Punpee
Music Producer
Keisuke Tominaga
Offline Editor
Takashi Tanaka
Online Editor
Kenichi Sasaki
PR Planner
Sakura Okamoto
Production Designer
Yukiko Kuribayashi
Production Manager
Koichi Hirao
Ryo Kamiya
Shintaro Yamashita
Recording Mix Engineer
Shojiro Watanabe
Sound Effects
Yoshio Nakamura
Steadicam Operator
Takuma Iwata
Stylist
Takeru Sakai
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