The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
About the Work
Our brief: To differentiate spring mobile as the mobile operator having the best sound quality.
Synopsis:
ìTalking into your beardî is a well-known Swedish saying when it comes to mumbling or simple communication-break-down. We took this one step further by creating an online application that literally illustrates speech quality.
Our solution resulted in a ìreal-timeî voice distorter, which works between interaction on a campaign microsite and listening to the result in your mobile phone at the same time.
Have a look at the film to see how we did it:
Synopsis:
ìTalking into your beardî is a well-known Swedish saying when it comes to mumbling or simple communication-break-down. We took this one step further by creating an online application that literally illustrates speech quality.
Our solution resulted in a ìreal-timeî voice distorter, which works between interaction on a campaign microsite and listening to the result in your mobile phone at the same time.
Have a look at the film to see how we did it:
2007 Awards
Total Points: 15
Silver Pencil
Credits
Related Awards
