The One Show

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2007 One Show - Interactive

Kitchen

Agency Saatchi & Saatchi GmbH / Frankfurt

Client A.R.T. Studios

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Category

Online Branded Content / Business to Business

Annual ID

07227N

About the Work

Assignment: A.R.T. Studios want to attract attention with a mailing to film companies and advertisers. The motto at A.R.T.: We give our all for the best quality of sound.



Solution:

We give our all for the best sound ñ but not for the most expensive commercial.



The Film:

We see two young lads in a canteen kitchen. While one of them lies down on a trolley and checks the microwave, the other checks the mixer settings. Then he ladles a spoonful of boiling fat out of a fryer, walks over to his colleague and pours it over his naked upper body. Cut to a water bottle being opened, accompanied by a loud ìzishhhhhhhhhhhhhî. Hot fat on naked skin ñ The best sound for the opening of a bottle of Heisig-Quelle mineral water!

2007 Awards

Total Points: 5

Merit

Credits

Production Company

Element-E

Art Director

Nicole Groezinger

Group Creative Director

Burkhart von Scheven

Director

Alex Feil

Agency Producer

Michael M. Maschke
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