The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Client Rankings
Airbnb
Client
Title
Category
Award
Points
The New Airbnb App
Agency: Airbnb / San Francisco
Client: Airbnb
Category: Mobile / User Experience
Points: 25.0
Animals
Agency: TBWA\Chiat\Day / NY + TBWA\ / London
Client: Airbnb
Category: Ambient Media (Indoor & Outdoor) / Billboards or Transit - Campaign
Points: 5.0
Animals
Agency: TBWA\Chiat\Day / NY + TBWA\ / London
Client: Airbnb
Category: Craft / Illustration - Single or Campaign
Points: 5.0
Client:
Airbnb
Title:
The New Airbnb App
Category:
Mobile / User Experience
Award:
2017 UX / UI Gold Pencil
Points:
25.0
Client:
Airbnb
Title:
Animals
Category:
Ambient Media (Indoor & Outdoor) / Billboards or Transit - Campaign
Award:
2017 Print & Outdoor Merit Award
Points:
5.0