The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Client Rankings
BMW
Client
Title
Category
Award
Points
Z4
Agency: Dare / London
Client: BMW
Category: Interactive Advertising / Augmented Reality
Points: 25.0
All-New BMW Z4 Campaign
Agency: Dotglu/KBS+P / South Orange
Client: BMW
Category: Integrated Branding / Integrated Branding Campaign - Online
Points: 5.0
