The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Client Rankings
IBM
Client
Title
Category
Award
Points
The Voice of Art
Agency: Ogilvy Brasil / São Paulo + Bando Studio / São Paulo + Banda Sonora / São Paulo + In Press Brodeur Partners / São Paulo
Client: IBM
Category: Ambient Media / Experiential & Installations
Points: 15.0
#Whatmakesgreat
Agency: Ogilvy UK / London
Client: IBM
Category: Craft / Use of Digital Technology - Single or Campaign
Points: 2.0
The Voice of Art
Agency: Ogilvy Brasil / São Paulo + Bando Studio / São Paulo + Banda Sonora / São Paulo + Inpress Brodeur Partners / São Paulo
Client: IBM
Category: Innovation in Print & Outdoor / Ambient Media
Points: 2.0
Client:
IBM
Title:
The Voice of Art
Category:
Ambient Media / Experiential & Installations
Award:
2018 Direct Marketing Silver Pencil
Points:
15.0
Client:
IBM
Title:
#Whatmakesgreat
Category:
Craft / Use of Digital Technology - Single or Campaign
Award:
2018 Direct Marketing Merit Award
Points:
2.0