The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Client Rankings
Nike
Client
Title
Category
Award
Points
Air Max Day Worldwide
Agency: Nike / Portland + Stink Studios / New York
Client: Nike
Category: Digital Design
Points: 9.00
Nike Run Club (NRC)
Agency: COLLINS / New York
Client: Nike
Category: Craft / Art Direction
Points: 3.00
Nike x Billie J
Agency: The One Off / London + Billie J / London + Nike / London + Agency Rush / London
Client: Nike
Category: Craft / Illustration
Points: 3.00
The Land of New Football
Agency: Wieden+Kennedy / Amsterdam + Stink Films / London
Client: Nike
Category: Cinema Advertising
Points: 3.00
Play New | New Girl
Agency: Wieden+Kennedy / Tokyo + BWGTBLD GmbH / Berlin
Client: Nike
Category: Editing / Single
Points: 3.00
FlyEase
Agency: AnalogFolk / Amsterdam
Client: Nike
Category: Influencer Marketing / Multi-Channel
Points: 3.00
Magic Music Box
Agency: Wieden+Kennedy / São Paulo + Supersonica / São Paulo + Focos cenografia / São Paulo + Fuze Image / São Paulo
Client: Nike / Institutional
Category: Promotional / Collateral Items
Points: 1.50
New Fairies
Agency: Wieden+Kennedy / São Paulo + Stink / São Paulo + Supersonica / São Paulo + Nike / São Paulo
Client: Nike / Institutional
Category: Online & Mobile Video / Online-only Video - Single
Points: 1.50
Client:
Nike
Title:
NikeSync
Category:
Utility
Award:
2022 Interactive, Online & Mobile Silver Pencil
Points:
21.00
Client:
Nike
Title:
Air Max Day Worldwide
Category:
Digital Design
Award:
2022 Design Bronze Pencil
Points:
9.00
Client:
Nike
Title:
Nike Run Club (NRC)
Category:
Craft / Art Direction
Award:
2022 Design Merit Award
Points:
3.00
Client:
Nike
Title:
Nike x Billie J
Category:
Craft / Illustration
Award:
2022 Design Merit Award
Points:
3.00
Client:
Nike
Title:
The Land of New Football
Category:
Cinema Advertising
Award:
2022 Film Merit Award
Points:
3.00
Client:
Nike
Title:
Play New | New Girl
Category:
Editing / Single
Award:
2022 Moving Image Craft Merit Award
Points:
3.00
Client:
Nike
Title:
FlyEase
Category:
Influencer Marketing / Multi-Channel
Award:
2022 Social Media Merit Award
Points:
3.00
Client:
Nike / Institutional
Title:
Magic Music Box
Category:
Promotional / Collateral Items
Award:
2022 Design Merit Award
Points:
1.50