The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Client Rankings
Volkswagen
Client
Title
Category
Award
Points
GTI Banner Campaign
Agency: Crispin Porter + Bogusky / Miami Category: Banners - Dynamic / Business to Consumer - Campaign
Points: 25.0
GTI Pre-Tuned Integrated
Agency: Crispin Porter + Bogusky / Miami Category: Integrated Branding Campaign
Points: 25.0
Jetta Banner Campaign
Agency: Crispin Porter + Bogusky / Miami Category: Banners - Dynamic / Business to Consumer - Campaign
Points: 15.0
Safe Happens
Agency: Epoch Films / New York Category: Consumer Television / :30/:25 - Campaign
Points: 10.0
VWFeatures.com/Jetta Safe Happens
Agency: Crispin Porter + Bogusky / Miami Category: Microsites / Business to Consumer
Points: 10.0
Safe Happens Integrated
Agency: Crispin Porter + Bogusky / Miami Category: Integrated Branding Campaign
Points: 10.0
Ego Emission Insert
Agency: Crispin Porter + Bogusky / Miami Category: Consumer Magazine / Color: Full Page or Spread - Single
Points: 5.0
GTI
Agency: DDB Mexico / Mexico City Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Points: 5.0
Backseat Driver's Manual
Agency: Crispin Porter + Bogusky / Miami Category: Collateral / P.O.P. and In-Store - Single
Points: 5.0
Critique
Agency: Crispin Porter + Bogusky / Miami Category: Consumer Television / :30/:25 - Single
Points: 5.0
If you were in a Jetta, there'd be an airbag here....
Agency: AlmapBBDO / São Paulo Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Outdoor: Single
Points: 5.0
Pumps: Tired of Reading
Agency: Crispin Porter + Bogusky / Miami Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Outdoor: Single
Points: 5.0
First Act Integrated
Agency: Crispin Porter + Bogusky / Miami Category: Integrated Branding / Integrated Branding Campaign
Points: 5.0
Fast Integrated
Agency: Crispin Porter + Bogusky / Miami Category: Integrated Branding / Integrated Branding Campaign
Points: 5.0
The Fast
Agency: Crispin Porter + Bogusky / Miami Category: Collateral Design / P.O.P. and In-Store - Single
Points: 5.0
GTI Paddleshift Banner
Agency: Crispin Porter + Bogusky / Miami Category: Banners - Fixed Space / Business to Consumer - Single
Points: 5.0
Jam Banner
Agency: Crispin Porter + Bogusky / Miami Category: Banners - Fixed Space / Business to Consumer - Single
Points: 5.0
Blank Like A Rabbit Banner
Agency: Crispin Porter + Bogusky / Miami Category: Banners - Fixed Space / Business to Consumer - Single
Points: 5.0
GTI Pinball Banner
Agency: Crispin Porter + Bogusky / Miami Category: Banners - Dynamic / Business to Consumer - Single
Points: 5.0
GTI Smoke Banner
Agency: Crispin Porter + Bogusky / Miami Category: Banners - Dynamic / Business to Consumer - Single
Points: 5.0
JettaReport.com
Agency: Crispin Porter + Bogusky / Miami Category: Microsites / Business to Consumer
Points: 5.0
Gypsycabproject.com
Agency: Crispin Porter + Bogusky / Miami Category: Microsites / Business to Consumer
Points: 5.0
VWFeatures.com/GTI Joyride
Agency: Crispin Porter + Bogusky / Miami Category: Microsites / Business to Consumer
Points: 5.0
VWFeatures.com
Agency: Crispin Porter + Bogusky / Miami Category: Web Sites / Business to Consumer
Points: 5.0
Rabbit Widget
Agency: Crispin Porter + Bogusky / Miami Category: New Media Innovation & Development / New Media Innovation and Development
Points: 5.0
Careoke
Agency: Crispin Porter + Bogusky / Miami Category: Other Interactive Digital Media
Points: 5.0
GTI Fast Integrated
Agency: Crispin Porter + Bogusky / Miami Category: Integrated Branding Campaign
Points: 5.0
Rabbit Integrated
Agency: Crispin Porter + Bogusky / Miami Category: Integrated Branding Campaign
Points: 5.0
Client:
Volkswagen
Title:
GTI Banner Campaign
Category:
Banners - Dynamic / Business to Consumer - Campaign
Award:
2007 Interactive Gold Pencil
Points:
25.0
Client:
Volkswagen
Title:
GTI Pre-Tuned Integrated
Category:
Integrated Branding Campaign
Award:
2007 Interactive Gold Pencil
Points:
25.0
Client:
Volkswagen
Title:
Jetta Banner Campaign
Category:
Banners - Dynamic / Business to Consumer - Campaign
Award:
2007 Interactive Silver Pencil
Points:
15.0
Client:
Volkswagen
Title:
Safe Happens
Category:
Consumer Television / :30/:25 - Campaign
Award:
2007 Advertising Bronze Pencil
Points:
10.0
Client:
Volkswagen
Title:
VWFeatures.com/Jetta Safe Happens
Category:
Microsites / Business to Consumer
Award:
2007 Interactive Bronze Pencil
Points:
10.0
Client:
Volkswagen
Title:
Safe Happens Integrated
Category:
Integrated Branding Campaign
Award:
2007 Interactive Bronze Pencil
Points:
10.0
Client:
Volkswagen
Title:
Ego Emission Insert
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Award:
2007 Advertising Merit Award
Points:
5.0
Client:
VOLKSWAGEN
Title:
GTI
Category:
Consumer Magazine / Color: Full Page or Spread - Campaign
Award:
2007 Advertising Merit Award
Points:
5.0
Client:
Volkswagen
Title:
Backseat Driver's Manual
Category:
Collateral / P.O.P. and In-Store - Single
Award:
2007 Advertising Merit Award
Points:
5.0
Client:
Volkswagen
Title:
Critique
Category:
Consumer Television / :30/:25 - Single
Award:
2007 Advertising Merit Award
Points:
5.0
Client:
Volkswagen
Title:
If you were in a Jetta, there'd be an airbag here....
Category:
Exceptional Innovation in Media & Marketing / Innovative Use of Media - Outdoor: Single
Award:
2007 Advertising Merit Award
Points:
5.0
Client:
Volkswagen
Title:
Pumps: Tired of Reading
Category:
Exceptional Innovation in Media & Marketing / Innovative Use of Media - Outdoor: Single
Award:
2007 Advertising Merit Award
Points:
5.0
Client:
Volkswagen
Title:
First Act Integrated
Category:
Integrated Branding / Integrated Branding Campaign
Award:
2007 Advertising Merit Award
Points:
5.0
Client:
Volkswagen
Title:
Fast Integrated
Category:
Integrated Branding / Integrated Branding Campaign
Award:
2007 Advertising Merit Award
Points:
5.0
Client:
Volkswagen
Title:
The Fast
Category:
Collateral Design / P.O.P. and In-Store - Single
Award:
2007 Design Merit Award
Points:
5.0
Client:
Volkswagen
Title:
GTI Paddleshift Banner
Category:
Banners - Fixed Space / Business to Consumer - Single
Award:
2007 Interactive Merit Award
Points:
5.0
Client:
Volkswagen
Title:
Jam Banner
Category:
Banners - Fixed Space / Business to Consumer - Single
Award:
2007 Interactive Merit Award
Points:
5.0
Client:
Volkswagen
Title:
Blank Like A Rabbit Banner
Category:
Banners - Fixed Space / Business to Consumer - Single
Award:
2007 Interactive Merit Award
Points:
5.0
Client:
Volkswagen
Title:
GTI Pinball Banner
Category:
Banners - Dynamic / Business to Consumer - Single
Award:
2007 Interactive Merit Award
Points:
5.0
Client:
Volkswagen
Title:
GTI Smoke Banner
Category:
Banners - Dynamic / Business to Consumer - Single
Award:
2007 Interactive Merit Award
Points:
5.0
Client:
Volkswagen
Title:
JettaReport.com
Category:
Microsites / Business to Consumer
Award:
2007 Interactive Merit Award
Points:
5.0
Client:
Volkswagen
Title:
Gypsycabproject.com
Category:
Microsites / Business to Consumer
Award:
2007 Interactive Merit Award
Points:
5.0
Client:
Volkswagen
Title:
VWFeatures.com/GTI Joyride
Category:
Microsites / Business to Consumer
Award:
2007 Interactive Merit Award
Points:
5.0
Client:
Volkswagen
Title:
VWFeatures.com
Category:
Web Sites / Business to Consumer
Award:
2007 Interactive Merit Award
Points:
5.0
Client:
Volkswagen
Title:
Rabbit Widget
Category:
New Media Innovation & Development / New Media Innovation and Development
Award:
2007 Interactive Merit Award
Points:
5.0
Client:
Volkswagen
Title:
Careoke
Category:
Other Interactive Digital Media
Award:
2007 Interactive Merit Award
Points:
5.0
Client:
Volkswagen
Title:
GTI Fast Integrated
Category:
Integrated Branding Campaign
Award:
2007 Interactive Merit Award
Points:
5.0