The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Client Rankings
Client
Title
Category
Award
Points
Google Search Playground
Agency: Google / Mountain View + Google Brand Studio / San Francisco
Client: Google
Category: Craft / Art Direction
Points: 45.00
Black-Owned Friday 2023
Agency: Google / Mountain View + Google Brand Studio / San Francisco
Client: Google
Category: Branded Content
Points: 21.00
Google Search Playground
Agency: Google / Mountain View + Google Brand Studio / San Francisco
Client: Google
Category: Online & Mobile
Points: 21.00
25 Years in Search
Agency: Google / Mountain View + Google Brand Studio / San Francisco
Client: Google
Category: Storytelling
Points: 21.00
Google Search Playground
Agency: Google / Mountain View + Google Brand Studio / San Francisco
Client: Google
Category: Digital Design
Points: 21.00
Google Search Playground
Agency: Google / Mountain View + Google Brand Studio / San Francisco
Client: Google
Category: Branded Game
Points: 21.00
25 Years in Search
Agency: Google / Mountain View + Google Brand Studio / San Francisco
Client: Google
Category: Branded Content
Points: 9.00
Javier in Frame
Agency: Google + Google Creative Lab
Client: Google
Category: Film & Video
Points: 9.00
Android Global Brand Refresh
Agency: R/GA Americas
Client: Google
Category: Brand Identity / Rebranding
Points: 9.00
Black-Owned Friday 2023
Agency: Google / Mountain View + Google Brand Studio / San Francisco
Client: Google
Category: Music Videos
Points: 3.00
Google Search Playground
Agency: Google / Mountain View + Google Brand Studio / San Francisco
Client: Google
Category: Games / Gaming
Points: 3.00
Google Search Playground
Agency: Google / Mountain View + Google Brand Studio / San Francisco
Client: Google
Category: Craft / Art Direction
Points: 3.00
25 Years in Search
Agency: Google / Mountain View + Google Brand Studio / San Francisco
Client: Google
Category: Creative Use of Data
Points: 3.00
The Most Searched Songwriter
Agency: Google / Mountain View + Google Brand Studio / San Francisco
Client: Google
Category: Social Media
Points: 3.00
Black-Owned Friday 2023
Agency: Google / Mountain View + Google Brand Studio / San Francisco
Client: Google
Category: Campaigns for Good
Points: 3.00
Android Global Brand Refresh
Agency: R/GA Americas
Client: Google
Category: Brand Identity / Logo
Points: 3.00
Google Search Playground
Agency: Google / Mountain View + Google Brand Studio / San Francisco
Client: Google
Category: Craft / Illustration
Points: 3.00
Android Global Brand Refresh
Agency: R/GA Americas
Client: Google
Category: Craft / Animation
Points: 3.00
Black-Owned Friday 2023
Agency: Google / Mountain View + Google Brand Studio / San Francisco
Client: Google
Category: Artist / Brand Collaboration
Points: 3.00
Black-Owned Friday 2023
Agency: Google / Mountain View + Google Brand Studio / San Francisco
Client: Google
Category: Brand Partnerships
Points: 3.00
American Gothic
Agency: Google LLC / Mountain View CA
Client: Google | Samsung
Category: Direction / Single
Points: 1.50
American Gothic
Agency: Google LLC / Mountain View CA
Client: Google | Samsung
Category: Casting
Points: 1.50
Client:
Google
Title:
Google Search Playground
Category:
Craft / Art Direction
Award:
2024 Gaming Gold Pencil
Points:
45.00
Client:
Google
Title:
Black-Owned Friday 2023
Category:
Branded Content
Award:
2024 Brand-Side / In-House Silver Pencil
Points:
21.00
Client:
Google
Title:
Google Search Playground
Category:
Online & Mobile
Award:
2024 Brand-Side / In-House Silver Pencil
Points:
21.00
Client:
Google
Title:
25 Years in Search
Category:
Storytelling
Award:
2024 Creative Use of Data Silver Pencil
Points:
21.00
Client:
Google
Title:
Google Search Playground
Category:
Digital Design
Award:
2024 Design Silver Pencil
Points:
21.00
Client:
Google
Title:
Google Search Playground
Category:
Branded Game
Award:
2024 Gaming Silver Pencil
Points:
21.00
Client:
Google
Title:
25 Years in Search
Category:
Branded Content
Award:
2024 Brand-Side / In-House Bronze Pencil
Points:
9.00
Client:
Google
Title:
Javier in Frame
Category:
Film & Video
Award:
2024 Brand-Side / In-House Bronze Pencil
Points:
9.00
Client:
Google
Title:
Android Global Brand Refresh
Category:
Brand Identity / Rebranding
Award:
2024 Design Bronze Pencil
Points:
9.00
Client:
Google
Title:
Black-Owned Friday 2023
Category:
Music Videos
Award:
2024 Branded Entertainment Merit Award
Points:
3.00
Client:
Google
Title:
Google Search Playground
Category:
Games / Gaming
Award:
2024 Branded Entertainment Merit Award
Points:
3.00
Client:
Google
Title:
Google Search Playground
Category:
Craft / Art Direction
Award:
2024 Branded Entertainment Merit Award
Points:
3.00
Client:
Google
Title:
25 Years in Search
Category:
Creative Use of Data
Award:
2024 Brand-Side / In-House Merit Award
Points:
3.00
Client:
Google
Title:
The Most Searched Songwriter
Category:
Social Media
Award:
2024 Brand-Side / In-House Merit Award
Points:
3.00
Client:
Google
Title:
Black-Owned Friday 2023
Category:
Campaigns for Good
Award:
2024 Brand-Side / In-House Merit Award
Points:
3.00
Client:
Google
Title:
Android Global Brand Refresh
Category:
Brand Identity / Logo
Award:
2024 Design Merit Award
Points:
3.00
Client:
Google
Title:
Google Search Playground
Category:
Craft / Illustration
Award:
2024 Design Merit Award
Points:
3.00
Client:
Google
Title:
Android Global Brand Refresh
Category:
Craft / Animation
Award:
2024 Design Merit Award
Points:
3.00
Client:
Google
Title:
Black-Owned Friday 2023
Category:
Artist / Brand Collaboration
Award:
2024 Music & Sound Craft Merit Award
Points:
3.00
Client:
Google
Title:
Black-Owned Friday 2023
Category:
Brand Partnerships
Award:
2024 Out of Home Merit Award
Points:
3.00
Client:
Google | Samsung
Title:
American Gothic
Category:
Direction / Single
Award:
2024 Moving Image Craft & Production Merit Award
Points:
1.50