The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Client Rankings
mini
Client
Title
Category
Award
Points
Clubman
Agency: glue London / London
Client: MINI
Category: Banners - Dynamic / Campaign
Points: 25.0
Hammer & Coop
Agency: Butler, Shine, Stern & Partners / Sausalito
Client: MINI
Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
Points: 10.0
Motorby
Agency: Butler, Shine, Stern & Partners / Sausalito
Client: MINI
Category: Innovation in Advertising & Marketing / Innovative Use of Advertising - Single
Points: 10.0
Field Guide to good Motoring
Agency: Butler, Shine, Stern & Partners / Sausalito
Client: MINI
Category: Collateral / P.O.P. and In-Store - Single
Points: 5.0
Hammer & Coop
Agency: Butler, Shine, Stern & Partners / Sausalito
Client: MINI
Category: Innovation in Advertising & Marketing / Innovative Use of Advertising - Campaign
Points: 5.0
Client:
MINI
Title:
Clubman
Category:
Banners - Dynamic / Campaign
Award:
2008 Interactive Gold Pencil
Points:
25.0
Client:
MINI
Title:
Hammer & Coop
Category:
Online Branded Entertainment / Online videos, movies, webisodes or podcasts
Award:
2008 Branded Entertainment Bronze Pencil
Points:
10.0
Client:
MINI
Title:
Motorby
Category:
Innovation in Advertising & Marketing / Innovative Use of Advertising - Single
Award:
2008 Advertising Bronze Pencil
Points:
10.0
Client:
MINI
Title:
Field Guide to good Motoring
Category:
Collateral / P.O.P. and In-Store - Single
Award:
2008 Advertising Merit Award
Points:
5.0