The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Country Rankings
Denmark
Client
Title
Category
Award
Points
Pass It On - European Elections 2024
Agency: &Co. / NoA / Copenhagen
Client: European Parliament
Category: Casting / Real People
Points: 45.00
LEGO Tuxedo Cat Launch
Agency: Our LEGO Agency / Singapore + Our LEGO Agency / Billund
Client: The LEGO Group
Category: Social Post / Single Platform Series
Points: 22.50
Signs: AI Powered Sign Language Education
Agency: Hello Monday/DEPT® / Aarhus + American Society of Deaf Children + NVIDIA
Client: NVIDIA, American Society for Deaf Children
Category: Innovation in AI
Points: 7.00
Pinterest Predicts
Agency: Pinterest House of Creative + Mojo Supermarket / New York + Ways & Means / Los Angeles + Copenhagen Visual / Copenhagen
Client: Pinterest
Category: Creative Use of Data
Points: 5.25
Opera
Agency: Broken Heart Love Affair / Toronto + Royal Ontario Museum (ROM) / Toronto + Chemistry Film / Copenhagen + Revolver Films / Toronto
Client: Royal Ontario Museum (ROM)
Category: Visual Effects / Single
Points: 5.25
LEGO Tuxedo Cat Launch
Agency: Our LEGO Agency / Singapore + Our LEGO Agency / Billund
Client: The LEGO Group
Category: Social Media
Points: 4.50
The Techno Train
Agency: DSB + Accenture Song Nordics
Client: DSB
Category: Stunts & Activations
Points: 3.00
Opera
Agency: Broken Heart Love Affair / Toronto + Royal Ontario Museum (ROM) / Toronto + Chemistry Film / Copenhagen + Revolver Films / Toronto
Client: Royal Ontario Museum (ROM)
Category: TV, VOD, & Online / Over 90 Seconds - Single
Points: 2.25
Opera
Agency: Broken Heart Love Affair / Toronto + Royal Ontario Museum (ROM) / Toronto + Chemistry Film / Copenhagen + Revolver Films / Toronto
Client: Royal Ontario Museum (ROM)
Category: Direction / Single
Points: 2.25
The Parental Leave Mortgage
Agency: NORD DDB / Helsinki + NORD DDB / Stockholm + NORD DDB / Copenhagen
Client: Nordea
Category: Products for Good
Points: 1.00
The Parental Leave Mortgage
Agency: NORD DDB / Helsinki + NORD DDB / Stockholm + NORD DDB / Copenhagen
Client: Nordea
Category: Public Relations
Points: 1.00
The Parental Leave Mortgage
Agency: NORD DDB / Helsinki + NORD DDB / Stockholm + NORD DDB / Copenhagen
Client: Nordea
Category: Innovation / New Ideas in Direct Marketing
Points: 1.00
The Parental Leave Mortgage
Agency: NORD DDB / Helsinki + NORD DDB / Stockholm + NORD DDB / Copenhagen
Client: Nordea
Category: Direct Marketing for Good
Points: 1.00
Pinterest Predicts
Agency: Pinterest House of Creative + Ways & Means / Los Angeles + Copenhagen Visual / Copenhagen
Client: Pinterest
Category: B2B Communications
Points: 1.00
Signs: AI Powered Sign Language Education
Agency: Hello Monday/DEPT® / Aarhus + American Society of Deaf Children + NVIDIA
Client: NVIDIA, American Society for Deaf Children
Category: Branded AI / Experiential
Points: 1.00
Opera
Agency: Broken Heart Love Affair / Toronto + Royal Ontario Museum (ROM) / Toronto + Chemistry Film / Copenhagen + Revolver Films / Toronto
Client: Royal Ontario Museum (ROM)
Category: Editing / Single
Points: 0.75
Opera
Agency: Broken Heart Love Affair / Toronto + Royal Ontario Museum (ROM) / Toronto + Chemistry Film / Copenhagen + Revolver Films / Toronto
Client: Royal Ontario Museum (ROM)
Category: Cinematography / Single
Points: 0.75
The Billboard Run
Agency: Accenture Song Nordics + Ocean Outdoor / Stockholm + Quality Think / Gothenburg + Slutet är Nära / Stockholm
Client: adidas
Category: Innovation / Use of Media in Health & Wellness
Points: 0.75
The Billboard Run
Agency: Accenture Song Nordics + Ocean Outdoor / Stockholm + Quality Think / Gothenburg + Slutet är Nära / Stockholm
Client: adidas
Category: Innovation / Use of Media in Experiential & Immersive
Points: 0.75
The Billboard Run
Agency: Accenture Song Nordics + Ocean Outdoor / Stockholm + Quality Think / Gothenburg + Slutet är Nära / Stockholm
Client: adidas
Category: Experiential / In-person
Points: 0.75
The Billboard Run
Agency: Accenture Song Nordics + Ocean Outdoor / Stockholm + Quality Think / Gothenburg + Slutet är Nära / Stockholm
Client: adidas
Category: Technology as a Creative Tool
Points: 0.75
Pinterest Predicts
Agency: Pinterest House of Creative + Mojo Supermarket / New York + Ways & Means / Los Angeles + Copenhagen Visual / Copenhagen
Client: Pinterest
Category: Craft / Art Direction
Points: 0.75
Sluggish Campaign
Agency: Wealthsimple / Toronto + Epoch FIlms + BaconX + Rock Paper Scissors
Client: Wealthsimple
Category: Film & Video
Points: 0.75
Opera
Agency: Broken Heart Love Affair / Toronto + Royal Ontario Museum (ROM) / Toronto + Chemistry Film / Copenhagen + Revolver Films / Toronto
Client: Royal Ontario Museum (ROM)
Category: Animation / Single
Points: 0.75
Client:
European Parliament
Title:
Pass It On - European Elections 2024
Category:
Casting / Real People
Award:
2025 Moving Image Craft & Production Gold Pencil
Points:
45.00
Client:
The LEGO Group
Title:
LEGO Tuxedo Cat Launch
Category:
Social Post / Single Platform Series
Award:
2025 Social Media Gold Pencil
Points:
22.50
Client:
NVIDIA, American Society for Deaf Children
Title:
Signs: AI Powered Sign Language Education
Category:
Innovation in AI
Award:
2025 Creative Use of AI Silver Pencil
Points:
7.00
Client:
Pinterest
Title:
Pinterest Predicts
Category:
Creative Use of Data
Award:
2025 Brand-Side / In-House Silver Pencil
Points:
5.25
Client:
Royal Ontario Museum (ROM)
Title:
Opera
Category:
Visual Effects / Single
Award:
2025 Moving Image Craft & Production Silver Pencil
Points:
5.25
Client:
The LEGO Group
Title:
LEGO Tuxedo Cat Launch
Category:
Social Media
Award:
2025 Brand-Side / In-House Bronze Pencil
Points:
4.50
Client:
DSB
Title:
The Techno Train
Category:
Stunts & Activations
Award:
2025 Social Media Merit Award
Points:
3.00
Client:
Royal Ontario Museum (ROM)
Title:
Opera
Category:
TV, VOD, & Online / Over 90 Seconds - Single
Award:
2025 Film & Video Bronze Pencil
Points:
2.25
Client:
Royal Ontario Museum (ROM)
Title:
Opera
Category:
Direction / Single
Award:
2025 Moving Image Craft & Production Bronze Pencil
Points:
2.25
Client:
Nordea
Title:
The Parental Leave Mortgage
Category:
Products for Good
Award:
2025 IP & Product Design Merit Award
Points:
1.00
Client:
Nordea
Title:
The Parental Leave Mortgage
Category:
Public Relations
Award:
2025 Health & Wellness Merit Award
Points:
1.00
Client:
Nordea
Title:
The Parental Leave Mortgage
Category:
Innovation / New Ideas in Direct Marketing
Award:
2025 Direct Marketing Merit Award
Points:
1.00
Client:
Nordea
Title:
The Parental Leave Mortgage
Category:
Direct Marketing for Good
Award:
2025 Direct Marketing Merit Award
Points:
1.00
Client:
Pinterest
Title:
Pinterest Predicts
Category:
B2B Communications
Award:
2025 Design Merit Award
Points:
1.00
Client:
NVIDIA, American Society for Deaf Children
Title:
Signs: AI Powered Sign Language Education
Category:
Branded AI / Experiential
Award:
2025 Creative Use of AI Merit Award
Points:
1.00
Client:
Royal Ontario Museum (ROM)
Title:
Opera
Category:
Editing / Single
Award:
2025 Moving Image Craft & Production Merit Award
Points:
0.75
Client:
Royal Ontario Museum (ROM)
Title:
Opera
Category:
Cinematography / Single
Award:
2025 Moving Image Craft & Production Merit Award
Points:
0.75
Client:
adidas
Title:
The Billboard Run
Category:
Innovation / Use of Media in Health & Wellness
Award:
2025 Health & Wellness Merit Award
Points:
0.75
Client:
adidas
Title:
The Billboard Run
Category:
Innovation / Use of Media in Experiential & Immersive
Award:
2025 Experiential & Immersive Merit Award
Points:
0.75
Client:
adidas
Title:
The Billboard Run
Category:
Experiential / In-person
Award:
2025 Creative Use of Technology Merit Award
Points:
0.75
Client:
adidas
Title:
The Billboard Run
Category:
Technology as a Creative Tool
Award:
2025 Creative Use of Technology Merit Award
Points:
0.75
Client:
Pinterest
Title:
Pinterest Predicts
Category:
Craft / Art Direction
Award:
2025 Brand-Side / In-House Merit Award
Points:
0.75
Client:
Wealthsimple
Title:
Sluggish Campaign
Category:
Film & Video
Award:
2025 Brand-Side / In-House Merit Award
Points:
0.75