The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Creative Rankings
Sébastien Rouvière
Client
Title
Category
Award
Points
Haaland Payback Time
Agency: DAVID / New York + Supercell / Helsinki
Client: Supercell
Category: Games / Gaming
Points: 9.0
Haaland Payback Time
Agency: DAVID / New York + Supercell / Helsinki
Client: Supercell
Category: Mobile Gaming
Points: 9.0
Haaland Payback Time
Agency: DAVID / New York + Supercell / Helsinki
Client: Supercell
Category: Integrated / Omnichannel Campaign
Points: 9.0
Breathe Through It
Agency: DAVID / Madrid + Mondelez / Zürich + Hogarth / Madrid + Pickle Music / Madrid
Client: Mondelez
Category: Broadcast / Series
Points: 9.0
Haaland Payback Time
Agency: DAVID / New York + Supercell / Helsinki
Client: Supercell
Category: Events / Virtual
Points: 3.0
Haaland Payback Time
Agency: DAVID / New York + Supercell / Helsinki
Client: Supercell
Category: Innovation / New Ideas in Gaming
Points: 3.0
Haaland Payback Time
Agency: DAVID / New York + Supercell / Helsinki
Client: Supercell
Category: Innovation / New Ideas in Public Relations
Points: 3.0
Breathe Through It
Agency: DAVID / Madrid + Mondelez / Zürich + Hogarth / Madrid + Pickle Music / Madrid
Client: Mondelez
Category: Craft / Writing - Series
Points: 3.0
Client:
Supercell
Title:
Haaland Payback Time
Category:
Games / Gaming
Award:
2025 Branded Entertainment Bronze Pencil
Points:
9.0
Client:
Supercell
Title:
Haaland Payback Time
Category:
Mobile Gaming
Award:
2025 Gaming Bronze Pencil
Points:
9.0
Client:
Supercell
Title:
Haaland Payback Time
Category:
Integrated / Omnichannel Campaign
Award:
2025 Integrated / Omnichannel Bronze Pencil
Points:
9.0
Client:
Mondelez
Title:
Breathe Through It
Category:
Broadcast / Series
Award:
2025 Radio & Audio-First Bronze Pencil
Points:
9.0
Client:
Supercell
Title:
Haaland Payback Time
Category:
Events / Virtual
Award:
2025 Experiential & Immersive Merit Award
Points:
3.0
Client:
Supercell
Title:
Haaland Payback Time
Category:
Innovation / New Ideas in Gaming
Award:
2025 Gaming Merit Award
Points:
3.0
Client:
Supercell
Title:
Haaland Payback Time
Category:
Innovation / New Ideas in Public Relations
Award:
2025 Public Relations Merit Award
Points:
3.0