The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Creative Rankings
David Rolfe
Client
Title
Category
Award
Points
Counterfeit Integrated
Agency: Crispin Porter + Bogusky / Miami
Client: MINI
Category: Integrated Branding / Integrated Branding Campaign
Points: 50.0
Fair Enough Pilot
Agency: Crispin Porter + Bogusky / Miami
Client: American Legacy Foundation
Category: Public Service/Political-Television / Single
Points: 25.0
Fair Enough: Fat Boys, Fair Enough: Urban Hipsters, Fair Enough: Gumballs
Agency: Crispin Porter + Bogusky / Miami
Client: American Legacy Foundation
Category: Public Service/Political-Television / Campaign
Points: 25.0
Counterfeit DVD
Agency: Crispin Porter + Bogusky / Miami
Client: MINI
Category: Non-Broadcast / Single
Points: 25.0
Counterfeit Integrated
Agency: Crispin Porter + Bogusky / Miami
Client: MINI
Category: Integrated Branding / Integrated Branding Campaign
Points: 25.0
Counterfeit Integrated
Agency: Crispin Porter + Bogusky / Miami
Client: MINI
Category: Integrated Branding / Integrated Branding Campaign
Points: 25.0
King Integrated
Agency: Crispin Porter + Bogusky / Miami
Client: Burger King
Category: Integrated Branding / Integrated Branding Campaign
Points: 15.0
MOTORmate Integrated
Agency: Crispin Porter + Bogusky / Miami
Client: MINI
Category: Integrated Branding / Integrated Branding Campaign
Points: 15.0
Counterfeit
Agency: Crispin Porter + Bogusky / Miami
Client: MINI
Category: Consumer Television / Over :30 - Single - max. :90
Points: 10.0
MOTORmate Integrated
Agency: Crispin Porter + Bogusky / Miami
Client: MINI
Category: Integrated Branding / Integrated Branding Campaign
Points: 10.0
Gap "Dust"
Agency: MJZ / Los Angeles
Client: Gap
Category: Consumer Television / Over :30 - Single - max. :90
Points: 5.0
Wake Up with the King: Bed, Curtain, Dog
Agency: Crispin Porter + Bogusky / Miami
Client: Burger King
Category: Consumer Television / :30/:25 - Campaign
Points: 5.0
Fair Enough
Agency: Arnold Worldwide / Boston
Client: American Legacy Foundation
Category: Integrated Branding / Integrated Branding Campaign
Points: 5.0
Change Integrated
Agency: Crispin Porter + Bogusky / Miami
Client: GAP
Category: Integrated Branding / Integrated Branding Campaign
Points: 5.0
Coq Roq Integrated
Agency: Crispin Porter + Bogusky / Miami
Client: Burger King
Category: Integrated Branding / Integrated Branding Campaign
Points: 5.0
Mantropy Integrated
Agency: Crispin Porter + Bogusky / Miami
Client: Maxim
Category: Integrated Branding / Integrated Branding Campaign
Points: 5.0
Client:
MINI
Title:
Counterfeit Integrated
Category:
Integrated Branding / Integrated Branding Campaign
Award:
2006 Interactive Best of Show Pencil
Points:
50.0
Client:
American Legacy Foundation
Title:
Fair Enough Pilot
Category:
Public Service/Political-Television / Single
Award:
2006 Advertising Gold Pencil
Points:
25.0
Client:
American Legacy Foundation
Title:
Fair Enough: Fat Boys, Fair Enough: Urban Hipsters, Fair Enough: Gumballs
Category:
Public Service/Political-Television / Campaign
Award:
2006 Advertising Gold Pencil
Points:
25.0
Client:
MINI
Title:
Counterfeit DVD
Category:
Non-Broadcast / Single
Award:
2006 Advertising Gold Pencil
Points:
25.0
Client:
MINI
Title:
Counterfeit Integrated
Category:
Integrated Branding / Integrated Branding Campaign
Award:
2006 Advertising Gold Pencil
Points:
25.0
Client:
MINI
Title:
Counterfeit Integrated
Category:
Integrated Branding / Integrated Branding Campaign
Award:
2006 Interactive Gold Pencil
Points:
25.0
Client:
Burger King
Title:
King Integrated
Category:
Integrated Branding / Integrated Branding Campaign
Award:
2006 Advertising Silver Pencil
Points:
15.0
Client:
MINI
Title:
MOTORmate Integrated
Category:
Integrated Branding / Integrated Branding Campaign
Award:
2006 Advertising Silver Pencil
Points:
15.0
Client:
MINI
Title:
Counterfeit
Category:
Consumer Television / Over :30 - Single - max. :90
Award:
2006 Advertising Bronze Pencil
Points:
10.0
Client:
MINI
Title:
MOTORmate Integrated
Category:
Integrated Branding / Integrated Branding Campaign
Award:
2006 Interactive Bronze Pencil
Points:
10.0
Client:
Gap
Title:
Gap "Dust"
Category:
Consumer Television / Over :30 - Single - max. :90
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Burger King
Title:
Wake Up with the King: Bed, Curtain, Dog
Category:
Consumer Television / :30/:25 - Campaign
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
American Legacy Foundation
Title:
Fair Enough
Category:
Integrated Branding / Integrated Branding Campaign
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
GAP
Title:
Change Integrated
Category:
Integrated Branding / Integrated Branding Campaign
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Burger King
Title:
Coq Roq Integrated
Category:
Integrated Branding / Integrated Branding Campaign
Award:
2006 Interactive Merit Award
Points:
5.0