The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Creative Rankings
Manolo Arroyo
Client
Title
Category
Award
Points
Recycle Me
Agency: Ogilvy / New York
Client: The Coca-Cola Company
Category: Newspaper / Series
Points: 45.0
Thanks for Coke-Creating
Agency: VML / New York
Client: The Coca-Cola Company
Category: B2B Communications
Points: 45.0
Recycle Me
Agency: Ogilvy / New York
Client: The Coca-Cola Company
Category: Craft / Art Direction
Points: 45.0
Thanks for Coke-Creating
Agency: VML / New York
Client: The Coca-Cola Company
Category: Billboards & Transit / Series
Points: 45.0
Thanks for Coke-Creating
Agency: VML / New York
Client: The Coca-Cola Company
Category: Physical Products & Apparel
Points: 21.0
Thanks for Coke-Creating
Agency: VML / New York
Client: The Coca-Cola Company
Category: Craft / Art Direction
Points: 21.0
Recycle Me
Agency: Ogilvy / New York
Client: The Coca-Cola Company
Category: Billboards & Transit / Series
Points: 21.0
Thanks for Coke-Creating
Agency: VML / New York
Client: The Coca-Cola Company
Category: Integrated / Omnichannel Campaign
Points: 21.0
Recycle Me
Agency: Ogilvy / New York
Client: The Coca-Cola Company
Category: Craft / Art Direction
Points: 21.0
Thanks for Coke-Creating
Agency: VML / New York
Client: The Coca-Cola Company
Category: B2B Communications
Points: 21.0
Thanks for Coke-Creating
Agency: VML / New York
Client: The Coca-Cola Company
Category: Popular Culture Impact
Points: 9.0
Pressed
Agency: Ogilvy / New York
Client: The Coca-Cola Company
Category: Billboards & Transit / Single
Points: 9.0
Thanks for Coke-Creating
Agency: VML / New York
Client: The Coca-Cola Company
Category: Craft / Art Direction
Points: 9.0
The Athletes Code
Agency: Ogilvy / New York
Client: Powerade
Category: Innovation / New Ideas in Health & Wellness
Points: 9.0
Thanks for Coke-Creating
Agency: VML / New York
Client: The Coca-Cola Company
Category: B2B Communications
Points: 9.0
Thanks for Coke-Creating
Agency: VML / New York
Client: The Coca-Cola Company
Category: Non-traditional & Guerrilla Marketing
Points: 9.0
Thanks for Coke-Creating
Agency: VML / New York
Client: The Coca-Cola Company
Category: Craft / Art Direction
Points: 9.0
Recycle Me
Agency: Ogilvy / New York
Client: The Coca-Cola Company
Category: Newspaper / Single
Points: 3.0
Thanks for Coke-Creating
Agency: VML / New York
Client: The Coca-Cola Company
Category: Craft / Art Direction
Points: 3.0
Recycle Me
Agency: Ogilvy / New York
Client: The Coca-Cola Company
Category: Craft / Typography
Points: 3.0
Thanks for Coke-Creating
Agency: VML / New York
Client: The Coca-Cola Company
Category: Craft / Typography
Points: 3.0
The Athletes Code
Agency: Ogilvy / New York
Client: Powerade
Category: Public Relations for Good
Points: 3.0
Thanks for Coke-Creating
Agency: VML / New York
Client: The Coca-Cola Company
Category: Innovation / New Ideas in Out of Home
Points: 3.0
Thanks for Coke-Creating
Agency: VML / New York
Client: The Coca-Cola Company
Category: Craft / Typography
Points: 3.0
Recycle Me
Agency: Ogilvy / New York
Client: The Coca-Cola Company
Category: Craft / Typography
Points: 3.0
Thanks for Coke-Creating
Agency: VML / New York
Client: The Coca-Cola Company
Category: Craft / Illustration
Points: 3.0
Thanks for Coke-Creating
Agency: VML / New York
Client: The Coca-Cola Company
Category: B2B Communications
Points: 3.0
Squashed
Agency: Ogilvy / New York
Client: The Coca-Cola Company
Category: Billboards & Transit / Single
Points: 3.0
Twisted
Agency: Ogilvy / New York
Client: The Coca-Cola Company
Category: Billboards & Transit / Single
Points: 3.0
Thanks for Coke-Creating
Agency: VML / New York
Client: The Coca-Cola Company
Category: Promotional / Physical Product
Points: 3.0
Thanks for Coke-Creating
Agency: VML / New York
Client: The Coca-Cola Company
Category: Innovation / New Ideas in Integrated / Omnichannel
Points: 3.0
Thanks for Coke-Creating
Agency: VML / New York
Client: The Coca-Cola Company
Category: B2B Communications
Points: 3.0
Thanks for Coke-Creating
Agency: VML / New York
Client: The Coca-Cola Company
Category: Integrated / Omnichannel Campaign
Points: 3.0
The Athletes Code
Agency: Ogilvy / New York
Client: Powerade
Category: Popular Culture Impact
Points: 3.0
Client:
The Coca-Cola Company
Title:
Recycle Me
Category:
Newspaper / Series
Award:
2025 Print & Promotional Gold Pencil
Points:
45.0
Client:
The Coca-Cola Company
Title:
Thanks for Coke-Creating
Category:
B2B Communications
Award:
2025 Design Gold Pencil
Points:
45.0
Client:
The Coca-Cola Company
Title:
Recycle Me
Category:
Craft / Art Direction
Award:
2025 Out of Home Gold Pencil
Points:
45.0
Client:
The Coca-Cola Company
Title:
Thanks for Coke-Creating
Category:
Billboards & Transit / Series
Award:
2025 Out of Home Gold Pencil
Points:
45.0
Client:
The Coca-Cola Company
Title:
Thanks for Coke-Creating
Category:
Physical Products & Apparel
Award:
2025 Print & Promotional Silver Pencil
Points:
21.0
Client:
The Coca-Cola Company
Title:
Thanks for Coke-Creating
Category:
Craft / Art Direction
Award:
2025 Out of Home Silver Pencil
Points:
21.0
Client:
The Coca-Cola Company
Title:
Recycle Me
Category:
Billboards & Transit / Series
Award:
2025 Out of Home Silver Pencil
Points:
21.0
Client:
The Coca-Cola Company
Title:
Thanks for Coke-Creating
Category:
Integrated / Omnichannel Campaign
Award:
2025 Integrated / Omnichannel Silver Pencil
Points:
21.0
Client:
The Coca-Cola Company
Title:
Recycle Me
Category:
Craft / Art Direction
Award:
2025 Print & Promotional Silver Pencil
Points:
21.0
Client:
The Coca-Cola Company
Title:
Thanks for Coke-Creating
Category:
B2B Communications
Award:
2025 IP & Product Design Silver Pencil
Points:
21.0
Client:
The Coca-Cola Company
Title:
Thanks for Coke-Creating
Category:
Popular Culture Impact
Award:
2025 Cultural Driver Bronze Pencil
Points:
9.0
Client:
The Coca-Cola Company
Title:
Pressed
Category:
Billboards & Transit / Single
Award:
2025 Out of Home Bronze Pencil
Points:
9.0
Client:
The Coca-Cola Company
Title:
Thanks for Coke-Creating
Category:
Craft / Art Direction
Award:
2025 Integrated / Omnichannel Bronze Pencil
Points:
9.0
Client:
Powerade
Title:
The Athletes Code
Category:
Innovation / New Ideas in Health & Wellness
Award:
2025 Health & Wellness Bronze Pencil
Points:
9.0
Client:
The Coca-Cola Company
Title:
Thanks for Coke-Creating
Category:
B2B Communications
Award:
2025 Direct Marketing Bronze Pencil
Points:
9.0
Client:
The Coca-Cola Company
Title:
Thanks for Coke-Creating
Category:
Non-traditional & Guerrilla Marketing
Award:
2025 Direct Marketing Bronze Pencil
Points:
9.0
Client:
The Coca-Cola Company
Title:
Thanks for Coke-Creating
Category:
Craft / Art Direction
Award:
2025 Design Bronze Pencil
Points:
9.0
Client:
The Coca-Cola Company
Title:
Recycle Me
Category:
Newspaper / Single
Award:
2025 Print & Promotional Merit Award
Points:
3.0
Client:
The Coca-Cola Company
Title:
Thanks for Coke-Creating
Category:
Craft / Art Direction
Award:
2025 Print & Promotional Merit Award
Points:
3.0
Client:
The Coca-Cola Company
Title:
Recycle Me
Category:
Craft / Typography
Award:
2025 Print & Promotional Merit Award
Points:
3.0
Client:
The Coca-Cola Company
Title:
Thanks for Coke-Creating
Category:
Craft / Typography
Award:
2025 Print & Promotional Merit Award
Points:
3.0
Client:
Powerade
Title:
The Athletes Code
Category:
Public Relations for Good
Award:
2025 Public Relations Merit Award
Points:
3.0
Client:
The Coca-Cola Company
Title:
Thanks for Coke-Creating
Category:
Innovation / New Ideas in Out of Home
Award:
2025 Out of Home Merit Award
Points:
3.0
Client:
The Coca-Cola Company
Title:
Thanks for Coke-Creating
Category:
Craft / Typography
Award:
2025 Out of Home Merit Award
Points:
3.0
Client:
The Coca-Cola Company
Title:
Recycle Me
Category:
Craft / Typography
Award:
2025 Out of Home Merit Award
Points:
3.0
Client:
The Coca-Cola Company
Title:
Thanks for Coke-Creating
Category:
Craft / Illustration
Award:
2025 Out of Home Merit Award
Points:
3.0
Client:
The Coca-Cola Company
Title:
Thanks for Coke-Creating
Category:
B2B Communications
Award:
2025 Out of Home Merit Award
Points:
3.0
Client:
The Coca-Cola Company
Title:
Squashed
Category:
Billboards & Transit / Single
Award:
2025 Out of Home Merit Award
Points:
3.0
Client:
The Coca-Cola Company
Title:
Twisted
Category:
Billboards & Transit / Single
Award:
2025 Out of Home Merit Award
Points:
3.0
Client:
The Coca-Cola Company
Title:
Thanks for Coke-Creating
Category:
Promotional / Physical Product
Award:
2025 IP & Product Design Merit Award
Points:
3.0
Client:
The Coca-Cola Company
Title:
Thanks for Coke-Creating
Category:
Innovation / New Ideas in Integrated / Omnichannel
Award:
2025 Integrated / Omnichannel Merit Award
Points:
3.0
Client:
The Coca-Cola Company
Title:
Thanks for Coke-Creating
Category:
B2B Communications
Award:
2025 Integrated / Omnichannel Merit Award
Points:
3.0
Client:
The Coca-Cola Company
Title:
Thanks for Coke-Creating
Category:
Integrated / Omnichannel Campaign
Award:
2025 Direct Marketing Merit Award
Points:
3.0