The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Creative Rankings
Damon Stapleton
Client
Title
Category
Award
Points
L05T
Agency: DDB Group New Zealand / Auckland
Client: Lotto NZ
Category: Innovation in Film
Points: 15.0
The Black Laundry
Agency: DDB Group New Zealand / Auckland + Goodoil Films / Auckland
Client: Lion New Zealand
Category: Experiential & Installations / Brand Installations
Points: 10.0
Near Miss Memorials
Agency: DDB Group New Zealand / Auckland
Client: Kiwirail
Category: Experiential / Brand Installations
Points: 2.0
L05T
Agency: DDB Group New Zealand / Auckland
Client: Lotto NZ
Category: Integrated Campaign
Points: 2.0
Near Miss Memorials
Agency: DDB Group New Zealand / Auckland
Client: Kiwirail
Category: Experiential & Installations / Brand Installations
Points: 2.0
The Ungrateful
Agency: DDB Group New Zealand / Auckland + Mango Communications / Auckland
Client: Volkswagen New Zealand
Category: Broadcast / Campaign
Points: 2.0
Near Miss Memorials
Agency: DDB Group New Zealand / Auckland
Client: Kiwirail
Category: Direct Marketing
Points: 2.0
Rescue a Pet, Rescue a Family
Agency: DDB Group New Zealand / Auckland + Goodoil Films / Auckland + Franklin Road / Auckland + Blockhead VFX / Auckland
Client: Pet Refuge
Category: Film / Health & Wellness
Points: 2.0
Rules of a F*** Buddy
Agency: DDB Group New Zealand / Auckland
Client: New Zealand Aids Foundation
Category: Out of Home / Health & Wellness
Points: 2.0
Near Miss Memorials
Agency: DDB Group New Zealand / Auckland
Client: Kiwirail
Category: Out of Home / Health & Wellness
Points: 2.0
The HIV Positive Sperm Bank
Agency: DDB Group New Zealand / Auckland
Client: New Zealand AIDS Foundation
Category: Public Relations
Points: 2.0
Rescue a Pet, Rescue a Family
Agency: DDB Group New Zealand / Auckland + Goodoil Films / Auckland + Franklin Road / Auckland + Blockhead VFX / Auckland
Client: Pet Refuge
Category: Public Relations
Points: 2.0
Client:
Lotto NZ
Title:
L05T
Category:
Innovation in Film
Award:
2020 Film Silver Pencil
Points:
15.0
Client:
Lion New Zealand
Title:
The Black Laundry
Category:
Experiential & Installations / Brand Installations
Award:
2020 Out of Home Bronze Pencil
Points:
10.0
Client:
Kiwirail
Title:
Near Miss Memorials
Category:
Experiential / Brand Installations
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
Lotto NZ
Title:
L05T
Category:
Integrated Campaign
Award:
2020 Direct Marketing Merit Award
Points:
2.0
Client:
Kiwirail
Title:
Near Miss Memorials
Category:
Experiential & Installations / Brand Installations
Award:
2020 Out of Home Merit Award
Points:
2.0
Client:
Volkswagen New Zealand
Title:
The Ungrateful
Category:
Broadcast / Campaign
Award:
2020 Radio & Audio Merit Award
Points:
2.0
Client:
Kiwirail
Title:
Near Miss Memorials
Category:
Direct Marketing
Award:
2020 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Pet Refuge
Title:
Rescue a Pet, Rescue a Family
Category:
Film / Health & Wellness
Award:
2020 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
New Zealand Aids Foundation
Title:
Rules of a F*** Buddy
Category:
Out of Home / Health & Wellness
Award:
2020 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Kiwirail
Title:
Near Miss Memorials
Category:
Out of Home / Health & Wellness
Award:
2020 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
New Zealand AIDS Foundation
Title:
The HIV Positive Sperm Bank
Category:
Public Relations
Award:
2020 Health, Wellness & Pharma Merit Award
Points:
2.0