The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Creative Rankings
Bennett McCarroll
Client
Title
Category
Award
Points
Cable Effects
Agency: Grey / New York
Client: DIRECTV
Category: Consumer Television / :30/:25 - Campaign
Points: 10.0
Breathe Happy
Agency: Grey / New York
Client: Febreze
Category: Consumer Television / 60 Second - Campaign
Points: 5.0
Frozen Moments
Agency: Grey / New York
Client: DIRECTV
Category: Consumer Television / 60 Second - Campaign
Points: 5.0
Stray Animal
Agency: Grey / New York
Client: DIRECTV
Category: Consumer Television / :30/:25 - Single
Points: 5.0
Roadside Ditch
Agency: Grey / New York
Client: DIRECTV
Category: Consumer Television / :30/:25 - Single
Points: 5.0
Dog Collar
Agency: Grey / New York
Client: DIRECTV
Category: Consumer Television / :30/:25 - Single
Points: 5.0
Long Live Imagination, Project Imagin8ion
Agency: Grey / New York
Client: Canon
Category: Branded Content / Online
Points: 5.0
Long Live Imagination, Project Imagin8ion
Agency: Grey / New York
Client: Canon
Category: Innovation in Advertising / Single or Campaign
Points: 5.0
Long Live Imagination, Project Imagin8ion
Agency: Grey / New York
Client: Canon
Category: Experiential Advertising / Events and Competitions
Points: 5.0
Long Live Imagination, Project Imagin8ion
Agency: Grey / New York
Client: Canon
Category: Integrated Branding / Consumer Campaign
Points: 5.0
Agency Spy
Agency: Grey / New York
Client: Grey
Category: Online Films & Video / Self-Promotion - Single
Points: 5.0
Long Live Imagination, Project Imagin8ion
Agency: Grey / New York
Client: Canon
Category: Integrated Branding / Integrated Branding Campaign - 360
Points: 5.0
Client:
DIRECTV
Title:
Cable Effects
Category:
Consumer Television / :30/:25 - Campaign
Award:
2012 Advertising Bronze Pencil
Points:
10.0
Client:
Febreze
Title:
Breathe Happy
Category:
Consumer Television / 60 Second - Campaign
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
DIRECTV
Title:
Frozen Moments
Category:
Consumer Television / 60 Second - Campaign
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
DIRECTV
Title:
Stray Animal
Category:
Consumer Television / :30/:25 - Single
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
DIRECTV
Title:
Roadside Ditch
Category:
Consumer Television / :30/:25 - Single
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
DIRECTV
Title:
Dog Collar
Category:
Consumer Television / :30/:25 - Single
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
Canon
Title:
Long Live Imagination, Project Imagin8ion
Category:
Branded Content / Online
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
Canon
Title:
Long Live Imagination, Project Imagin8ion
Category:
Innovation in Advertising / Single or Campaign
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
Canon
Title:
Long Live Imagination, Project Imagin8ion
Category:
Experiential Advertising / Events and Competitions
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
Canon
Title:
Long Live Imagination, Project Imagin8ion
Category:
Integrated Branding / Consumer Campaign
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
Grey
Title:
Agency Spy
Category:
Online Films & Video / Self-Promotion - Single
Award:
2012 Interactive Merit Award
Points:
5.0