The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Creative Rankings
n/a
Client
Title
Category
Award
Points
Happy Festive Season Calendar
Agency: Daddy buy me a Pony - a 9 November Union Company / CAPE TOWN Client: Pro- Helvetia ( Swiss Arts Council) Category: Direct Mail / Direct Mail: Single
Points: 25.0
Supermarket, Grapes, Prison
Agency: Arnold Worldwide / Crispin Porter + Bogusky / Boston Client: American Legacy Foundation Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Points: 15.0
Keep Your Distance
Agency: The Dukes of Urbino.Com / Global Client: Department of Transport Category: Public Service / Non-Profit / Educational-Print / Public Service/Political Booklet/Brochure & Other Collateral
Points: 15.0
Pier
Agency: Arnold Worldwide / Crispin Porter + Bogusky / Boston Client: American Legacy Foundation Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Points: 10.0
Keep your Distance
Agency: The Dukes of Urbino.Com / Global Client: Department of Transport Category: Exceptional Innovation in Marketing / Innovative Marketing: Single
Points: 10.0
Corners
Agency: TBWA\Hunt Lascaris / Johannesburg Client: Bostik - Prestik Category: Collateral Advertising / Collateral Posters: Single
Points: 5.0
'Iris' 40w, 'Iris' 60w, 'Iris' 100w
Agency: Saatchi & Saatchi / Cape Town Client: Osram Category: Package Design / Product Packaging: Campaign
Points: 5.0
Feed the Animals
Agency: TBWA\Hunt Lascaris / Johannesburg Client: Johannesburg Zoo Category: Exceptional Innovation in Marketing / Innovative Marketing: Single
Points: 5.0
Surf, Pier, Snow
Agency: Arnold Worldwide / Crispin Porter + Bogusky / Boston Client: American Legacy Foundation Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Points: 5.0
What Color Do You Bleed
Agency: Wieden+Kennedy / New York Client: ESPN The Magazine Category: Collateral Advertising / Collateral Posters: Single
Points: 5.0
Stanley Packaging
Agency: Hornall Anderson Design Works, Inc. / Seattle Client: PMI Category: Package Design / Commercial Product Packaging
Points: 5.0
Pot - close up, Mushroom, Palm, Sprout
Agency: Publicis Mojo / Walsh Bay Client: Paton Fertilizers Category: Exceptional Innovation in Marketing / Innovative Marketing: Campaign
Points: 5.0
Classifieds
Agency: McKinney + Silver / Raleigh Client: Audi of America, Inc. Category: Newspaper / Newspaper Over 600 Lines: Single
Points: 5.0
Smudged Writing
Agency: TBWA Hunt Lascaris / Johannesburg Client: Lefthander.com - Website Category: Newspaper / Newspaper Over 600 Lines: Single
Points: 5.0
Battery Included, Pre-Shrunk, Tougher, Titanic
Agency: The Jupiter Drawing Room (South Africa) / Johannesburg Client: DaimlerChrysler Smart Category: Exceptional Innovation in Marketing / Innovative Marketing: Campaign
Points: 5.0
Ice Cream, School Photo, Comic Book
Agency: Arnold Worldwide / Crispin Porter + Bogusky / Boston Client: American Legacy Foundation Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Points: 5.0
Grapes
Agency: Arnold Worldwide / Crispin Porter + Bogusky / Boston Client: American Legacy Foundation Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Points: 5.0
Graveyard"
Agency: Venables, Bell & Partners / San Francisco Client: Napster Category: Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Points: 5.0
Beta - 7
Agency: Wieden+Kennedy / New York Client: ESPN Videogames / Sega Category: Integrated Branding Campaign / Integrated Branding
Points: 5.0
Stamp
Agency: The Jupiter Drawing Room (South Africa) / Johannesburg Client: Kevin's Kustom Tatoos Category: Exceptional Innovation in Marketing / Innovative Marketing: Single
Points: 5.0
Prison
Agency: Arnold Worldwide / Crispin Porter + Bogusky / Boston Client: American Legacy Foundation Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Points: 5.0
Hay
Agency: McKinney + Silver / Raleigh Client: Audi of America, Inc. Category: Collateral Design / Point-of-Purchase and In-Store: Single
Points: 5.0
Fish Eagle "A Different Perspective"
Agency: FCB South Africa Cape Town / Cape Town Client: Flight of the Fish Eagle Brandy Category: Brand and Corporate Identity / Booklet/Brochure
Points: 5.0
What Color Do You Bleed
Agency: Wieden+Kennedy / New York Client: ESPN The Magazine Category: Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Points: 5.0
Bridge, Hay, Rowers
Agency: McKinney + Silver / Raleigh Client: Audi of America, Inc. Category: Collateral Design / Point-of-Purchase and In-Store: Campaign
Points: 5.0
Force
Agency: Lowe Bull / Johannesburg Client: People Opposing Women Abuse Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Points: 5.0
Client:
Pro- Helvetia ( Swiss Arts Council)
Title:
Happy Festive Season Calendar
Category:
Direct Mail / Direct Mail: Single
Award:
2004 Design Gold Pencil
Points:
25.0
Client:
American Legacy Foundation
Title:
Supermarket, Grapes, Prison
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Award:
2004 Advertising Silver Pencil
Points:
15.0
Client:
Department of Transport
Title:
Keep Your Distance
Category:
Public Service / Non-Profit / Educational-Print / Public Service/Political Booklet/Brochure & Other Collateral
Award:
2004 Design Silver Pencil
Points:
15.0
Client:
American Legacy Foundation
Title:
Pier
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Award:
2004 Advertising Bronze Pencil
Points:
10.0
Client:
Department of Transport
Title:
Keep your Distance
Category:
Exceptional Innovation in Marketing / Innovative Marketing: Single
Award:
2004 Advertising Bronze Pencil
Points:
10.0
Client:
Bostik - Prestik
Title:
Corners
Category:
Collateral Advertising / Collateral Posters: Single
Award:
2004 Advertising Merit Award
Points:
5.0
Client:
Osram
Title:
'Iris' 40w, 'Iris' 60w, 'Iris' 100w
Category:
Package Design / Product Packaging: Campaign
Award:
2004 Design Merit Award
Points:
5.0
Client:
Johannesburg Zoo
Title:
Feed the Animals
Category:
Exceptional Innovation in Marketing / Innovative Marketing: Single
Award:
2004 Advertising Merit Award
Points:
5.0
Client:
American Legacy Foundation
Title:
Surf, Pier, Snow
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Award:
2004 Advertising Merit Award
Points:
5.0
Client:
ESPN The Magazine
Title:
What Color Do You Bleed
Category:
Collateral Advertising / Collateral Posters: Single
Award:
2004 Advertising Merit Award
Points:
5.0
Client:
PMI
Title:
Stanley Packaging
Category:
Package Design / Commercial Product Packaging
Award:
2004 Design Merit Award
Points:
5.0
Client:
Paton Fertilizers
Title:
Pot - close up, Mushroom, Palm, Sprout
Category:
Exceptional Innovation in Marketing / Innovative Marketing: Campaign
Award:
2004 Advertising Merit Award
Points:
5.0
Client:
Audi of America, Inc.
Title:
Classifieds
Category:
Newspaper / Newspaper Over 600 Lines: Single
Award:
2004 Advertising Merit Award
Points:
5.0
Client:
Lefthander.com - Website
Title:
Smudged Writing
Category:
Newspaper / Newspaper Over 600 Lines: Single
Award:
2004 Advertising Merit Award
Points:
5.0
Client:
DaimlerChrysler Smart
Title:
Battery Included, Pre-Shrunk, Tougher, Titanic
Category:
Exceptional Innovation in Marketing / Innovative Marketing: Campaign
Award:
2004 Advertising Merit Award
Points:
5.0
Client:
American Legacy Foundation
Title:
Ice Cream, School Photo, Comic Book
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Award:
2004 Advertising Merit Award
Points:
5.0
Client:
American Legacy Foundation
Title:
Grapes
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Award:
2004 Advertising Merit Award
Points:
5.0
Client:
Napster
Title:
Graveyard"
Category:
Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Award:
2004 Advertising Merit Award
Points:
5.0
Client:
ESPN Videogames / Sega
Title:
Beta - 7
Category:
Integrated Branding Campaign / Integrated Branding
Award:
2004 Advertising Merit Award
Points:
5.0
Client:
Kevin's Kustom Tatoos
Title:
Stamp
Category:
Exceptional Innovation in Marketing / Innovative Marketing: Single
Award:
2004 Advertising Merit Award
Points:
5.0
Client:
American Legacy Foundation
Title:
Prison
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Award:
2004 Advertising Merit Award
Points:
5.0
Client:
Audi of America, Inc.
Title:
Hay
Category:
Collateral Design / Point-of-Purchase and In-Store: Single
Award:
2004 Design Merit Award
Points:
5.0
Client:
Flight of the Fish Eagle Brandy
Title:
Fish Eagle "A Different Perspective"
Category:
Brand and Corporate Identity / Booklet/Brochure
Award:
2004 Design Merit Award
Points:
5.0
Client:
ESPN The Magazine
Title:
What Color Do You Bleed
Category:
Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Award:
2004 Advertising Merit Award
Points:
5.0
Client:
Audi of America, Inc.
Title:
Bridge, Hay, Rowers
Category:
Collateral Design / Point-of-Purchase and In-Store: Campaign
Award:
2004 Design Merit Award
Points:
5.0