The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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  2004

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One Show
Creative Rankings

 

TougherJeff Van Zandt)

Client

Title

Category

Award

Points

Battery Included, Pre-Shrunk, Tougher, Titanic Agency: The Jupiter Drawing Room (South Africa) / Johannesburg Client: DaimlerChrysler Smart Category: Exceptional Innovation in Marketing / Innovative Marketing: Campaign Points: 5.0

Client:
DaimlerChrysler Smart

Title:
Battery Included, Pre-Shrunk, Tougher, Titanic

Category:
Exceptional Innovation in Marketing / Innovative Marketing: Campaign

Award:
2004 Advertising Merit Award

Points:
5.0