The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Creative Rankings
Alberto Triana
Client
Title
Category
Award
Points
Don't Delete Menu
Agency: VML / New York + VML Argentina
Client: Wendy's
Category: Commerce
Points: 45.0
Don't Delete Menu
Agency: VML / New York + VML Argentina
Client: Wendy's
Category: Innovation / Use of Media in Experiential & Immersive
Points: 45.0
Don't Delete Menu
Agency: VML / New York + VML Argentina
Client: Wendy's
Category: Online Advertising / Native Ads
Points: 45.0
Don't Delete Menu
Agency: VML / New York + VML Argentina
Client: Wendy's
Category: Commerce
Points: 21.0
Don't Delete Menu
Agency: VML / New York + VML Argentina
Client: Wendy's
Category: Innovation / Use of Media in Direct Marketing
Points: 21.0
Don't Delete Menu
Agency: VML / New York + VML Argentina
Client: Wendy's
Category: Commerce
Points: 21.0
Don't Delete Menu
Agency: VML / New York + VML Argentina
Client: Wendy's
Category: Innovation / Use of Media in Technology
Points: 9.0
Don't Delete Menu
Agency: VML / New York + VML Argentina
Client: Wendy's
Category: Commerce
Points: 9.0
Don't Delete Menu
Agency: VML / New York + VML Argentina
Client: Wendy's
Category: Innovation / Use of Media in Interactive, Online, & Mobile
Points: 9.0
I See Coke
Agency: VML / New York + VML / Dubai
Client: Coca-Cola
Category: Use of Smart Devices & Voice Assistants
Points: 9.0
I See Coke
Agency: VML / New York + VML / Dubai
Client: Coca-Cola
Category: Experiential Radio & Audio
Points: 3.0
I See Coke
Agency: VML / New York + VML / Dubai
Client: Coca-Cola
Category: Use of Smart Devices & Voice Assistants
Points: 3.0
Don't Delete Menu
Agency: VML / New York + VML Argentina
Client: Wendy's
Category: Non-traditional & Guerrilla Marketing
Points: 3.0
Client:
Coca-Cola
Title:
I See Coke
Category:
Commerce
Award:
2024 Integrated / Omnichannel Gold Pencil
Points:
45.0
Client:
Wendy's
Title:
Don't Delete Menu
Category:
Commerce
Award:
2024 Experiential & Immersive Gold Pencil
Points:
45.0
Client:
Wendy's
Title:
Don't Delete Menu
Category:
Innovation / Use of Media in Experiential & Immersive
Award:
2024 Experiential & Immersive Gold Pencil
Points:
45.0
Client:
Wendy's
Title:
Don't Delete Menu
Category:
Online Advertising / Native Ads
Award:
2024 Interactive, Online & Mobile Gold Pencil
Points:
45.0
Client:
Wendy's
Title:
Don't Delete Menu
Category:
Commerce
Award:
2024 Creative Use of Technology Silver Pencil
Points:
21.0
Client:
Wendy's
Title:
Don't Delete Menu
Category:
Innovation / Use of Media in Direct Marketing
Award:
2024 Direct Marketing Silver Pencil
Points:
21.0
Client:
Wendy's
Title:
Don't Delete Menu
Category:
Commerce
Award:
2024 Interactive, Online & Mobile Silver Pencil
Points:
21.0
Client:
Wendy's
Title:
Don't Delete Menu
Category:
Innovation / Use of Media in Technology
Award:
2024 Creative Use of Technology Bronze Pencil
Points:
9.0
Client:
Wendy's
Title:
Don't Delete Menu
Category:
Commerce
Award:
2024 Direct Marketing Bronze Pencil
Points:
9.0
Client:
Coca-Cola
Title:
I See Coke
Category:
Commerce
Award:
2024 Radio & Audio-First Bronze Pencil
Points:
9.0
Client:
Wendy's
Title:
Don't Delete Menu
Category:
Innovation / Use of Media in Interactive, Online, & Mobile
Award:
2024 Interactive, Online & Mobile Bronze Pencil
Points:
9.0
Client:
Coca-Cola
Title:
I See Coke
Category:
Use of Smart Devices & Voice Assistants
Award:
2024 Interactive, Online & Mobile Bronze Pencil
Points:
9.0
Client:
Coca-Cola
Title:
I See Coke
Category:
Commerce
Award:
2024 Creative Use of Technology Merit Award
Points:
3.0
Client:
Coca-Cola
Title:
I See Coke
Category:
Experiential Radio & Audio
Award:
2024 Radio & Audio-First Merit Award
Points:
3.0
Client:
Coca-Cola
Title:
I See Coke
Category:
Commerce
Award:
2024 Interactive, Online & Mobile Merit Award
Points:
3.0
Client:
Coca-Cola
Title:
I See Coke
Category:
Commerce
Award:
2024 Direct Marketing Merit Award
Points:
3.0
Client:
Coca-Cola
Title:
I See Coke
Category:
Use of Smart Devices & Voice Assistants
Award:
2024 Direct Marketing Merit Award
Points:
3.0
Client:
Wendy's
Title:
Don't Delete Menu
Category:
Non-traditional & Guerrilla Marketing
Award:
2024 Direct Marketing Merit Award
Points:
3.0
Client:
Coca-Cola
Title:
I See Coke
Category:
Commerce
Award:
2024 Branded Entertainment Merit Award
Points:
3.0