The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Creative Rankings
Rodrigo Ferrari
Client
Title
Category
Award
Points
The Most Valuable News
Agency: Africa / São Paulo
Client: Folha de S.Paulo Newspaper
Category: Best of Print
Points: 90.0
The Most Valuable News
Agency: Africa / São Paulo
Client: Folha de S.Paulo Newspaper
Category: Editorial / Magazines & Newspapers
Points: 45.0
Salla 2032
Agency: Africa / São Paulo
Client: House of Lapland
Category: Non-traditional & Guerrilla Marketing
Points: 45.0
Salla 2032
Agency: Africa / São Paulo
Client: House of Lapland
Category: Innovation & Transformation / Innovation in Integrated
Points: 45.0
Salla 2032
Agency: Africa / São Paulo
Client: House of Lapland
Category: Current Event Response
Points: 45.0
The Most Valuable News
Agency: Africa / São Paulo
Client: Folha de S.Paulo Newspaper
Category: Craft / Printing & Production
Points: 45.0
Salla 2032
Agency: Africa / São Paulo
Client: House of Lapland
Category: Innovation & Transformation / Innovation in Branded Entertainment
Points: 21.0
The Most Valuable News
Agency: Africa / São Paulo
Client: Folha de S.Paulo Newspaper
Category: Physical Items
Points: 9.0
Salla 2032
Agency: Africa / São Paulo
Client: House of Lapland
Category: Online Films & Video / Long Form - Single
Points: 9.0
Foamy Haircut
Agency: Africa / São Paulo
Client: AB InBev / Brahma Beer
Category: User-Generated Content
Points: 3.0
Client:
Folha de S.Paulo Newspaper
Title:
The Most Valuable News
Category:
Best of Print
Award:
2022 Print Best of Discipline Pencil
Points:
90.0
Client:
Folha de S.Paulo Newspaper
Title:
The Most Valuable News
Category:
Editorial / Magazines & Newspapers
Award:
2022 Design Gold Pencil
Points:
45.0
Client:
House of Lapland
Title:
Salla 2032
Category:
Non-traditional & Guerrilla Marketing
Award:
2022 Direct Marketing Gold Pencil
Points:
45.0
Client:
House of Lapland
Title:
Salla 2032
Category:
Innovation & Transformation / Innovation in Integrated
Award:
2022 Integrated Gold Pencil
Points:
45.0
Client:
House of Lapland
Title:
Salla 2032
Category:
Current Event Response
Award:
2022 Public Relations Gold Pencil
Points:
45.0
Client:
Folha de S.Paulo Newspaper
Title:
The Most Valuable News
Category:
Craft / Printing & Production
Award:
2022 Print Gold Pencil
Points:
45.0
Client:
House of Lapland
Title:
Salla 2032
Category:
Innovation & Transformation / Innovation in Branded Entertainment
Award:
2022 Branded Entertainment Silver Pencil
Points:
21.0
Client:
Folha de S.Paulo Newspaper
Title:
The Most Valuable News
Category:
Physical Items
Award:
2022 Direct Marketing Bronze Pencil
Points:
9.0
Client:
House of Lapland
Title:
Salla 2032
Category:
Online Films & Video / Long Form - Single
Award:
2022 Film Bronze Pencil
Points:
9.0
Client:
House of Lapland
Title:
Salla 2032
Category:
Green Pencil
Award:
2022 Green Pencil Merit Award
Points:
3.0