The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Creative Rankings
Edmond Leung
Client
Title
Category
Award
Points
The Cost of Bullying
Agency: Cheil PengTai / Beijing + Cheil / Hong Kong
Client: Samsung
Category: Best of Gaming
Points: 90.0
The Cost of Bullying
Agency: Cheil PengTai / Beijing + Cheil / Hong Kong
Client: Samsung
Category: Innovation & Transformation / Innovation in Gaming
Points: 45.0
The Cost of Bullying
Agency: Cheil PengTai / Beijing + Cheil / Hong Kong
Client: Samsung
Category: Digital & Online / Websites & Mobile
Points: 9.0
The Cost of Bullying
Agency: Cheil PengTai / Beijing + Cheil / Hong Kong
Client: Samsung
Category: Games / Gaming
Points: 3.0
The Cost of Bullying
Agency: Cheil PengTai / Beijing + Cheil / Hong Kong
Client: Samsung
Category: Ecommerce
Points: 3.0
The Cost of Bullying
Agency: Cheil PengTai / Beijing + Cheil / Hong Kong
Client: Samsung
Category: Online & Mobile
Points: 3.0
The Cost of Bullying
Agency: Cheil PengTai / Beijing + Cheil / Hong Kong
Client: Samsung
Category: UX / UI / User Experience / CX / DX
Points: 3.0
The Cost of Bullying
Agency: Cheil PengTai / Beijing + Cheil / Hong Kong
Client: Samsung
Category: Gaming / Computer & Console
Points: 3.0
Client:
Samsung
Title:
The Cost of Bullying
Category:
Best of Gaming
Award:
2022 Gaming Best of Discipline Pencil
Points:
90.0
Client:
Samsung
Title:
The Cost of Bullying
Category:
Innovation & Transformation / Innovation in Gaming
Award:
2022 Gaming Gold Pencil
Points:
45.0
Client:
Samsung
Title:
The Cost of Bullying
Category:
Digital & Online / Websites & Mobile
Award:
2022 Direct Marketing Bronze Pencil
Points:
9.0
Client:
Samsung
Title:
The Cost of Bullying
Category:
Games / Gaming
Award:
2022 Branded Entertainment Merit Award
Points:
3.0
Client:
Samsung
Title:
The Cost of Bullying
Category:
Ecommerce
Award:
2022 Experiential & Immersive Merit Award
Points:
3.0
Client:
Samsung
Title:
The Cost of Bullying
Category:
Online & Mobile
Award:
2022 Health & Wellness Merit Award
Points:
3.0
Client:
Samsung
Title:
The Cost of Bullying
Category:
UX / UI / User Experience / CX / DX
Award:
2022 Interactive & Mobile Craft Merit Award
Points:
3.0