The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Creative Rankings
Aaron Willard
Client
Title
Category
Award
Points
The OREO Doomsday Vault
Agency: the community / Miami + OREO + 360i / New York + World War Seven / San Francisco
Client: Mondelez / Oreo
Category: Best of Social Media
Points: 90.0
The OREO Doomsday Vault
Agency: the community / Miami + OREO + 360i / New York + World War Seven / San Francisco
Client: Mondelez / Oreo
Category: Experiential & Installations / Brand Installations
Points: 45.0
The OREO Doomsday Vault
Agency: the community / Miami + OREO + 360i / New York + World War Seven / San Francisco
Client: Mondelez / Oreo
Category: Stunts & Activations
Points: 45.0
The OREO Doomsday Vault
Agency: the community / Miami + OREO + 360i / New York + World War Seven / San Francisco
Client: Mondelez / Oreo
Category: Experiential / Brand Installations
Points: 21.0
The OREO Doomsday Vault
Agency: the community / Miami + OREO + 360i / New York + World War Seven / San Francisco
Client: Mondelez / Oreo
Category: Cross-Channel UX / UI / Digital / Physical
Points: 21.0
Homes of the Whopper
Agency: DAVID / Miami + Unicorns & Unicorns / Los Angeles + Cosmo Street Editorial / Los Angeles
Client: Burger King
Category: Innovation & Transformation / Innovation in Out of Home
Points: 21.0
The OREO Doomsday Vault
Agency: the community / Miami + OREO + 360i / New York + World War Seven / San Francisco
Client: Mondelez / Oreo
Category: Craft / Storytelling
Points: 9.0
The OREO Doomsday Vault
Agency: the community / Miami + OREO + 360i / New York + World War Seven / San Francisco
Client: Mondelez / Oreo
Category: Integrated Branding Campaign
Points: 9.0
The OREO Doomsday Vault
Agency: the community / Miami + OREO + 360i / New York + World War Seven / San Francisco
Client: Mondelez / Oreo
Category: Online-only Video / Series
Points: 9.0
The OREO Doomsday Vault
Agency: the community / Miami + OREO + 360i / New York + World War Seven / San Francisco
Client: Mondelez / Oreo
Category: Non-traditional & Guerrilla Marketing
Points: 3.0
Gamer Therapy
Agency: the community / Miami + Hi-Rez Studios + Rise Above The Disorder + Duotone audio group / New York
Client: Hi-Rez Studios & Rise Above The Disorder
Category: Online Community / Utility
Points: 3.0
The OREO Doomsday Vault
Agency: the community / Miami + OREO + 360i / New York + World War Seven / San Francisco
Client: Mondelez / Oreo
Category: Current Event Response
Points: 3.0
Client:
Mondelez / Oreo
Title:
The OREO Doomsday Vault
Category:
Best of Social Media
Award:
2021 Social Media Best of Discipline Pencil
Points:
90.0
Client:
Mondelez / Oreo
Title:
The OREO Doomsday Vault
Category:
Experiential & Installations / Brand Installations
Award:
2021 Out of Home Gold Pencil
Points:
45.0
Client:
Mondelez / Oreo
Title:
The OREO Doomsday Vault
Category:
Stunts & Activations
Award:
2021 Social Media Gold Pencil
Points:
45.0
Client:
Mondelez / Oreo
Title:
The OREO Doomsday Vault
Category:
Experiential / Brand Installations
Award:
2021 Branded Entertainment Silver Pencil
Points:
21.0
Client:
Mondelez / Oreo
Title:
The OREO Doomsday Vault
Category:
Cross-Channel UX / UI / Digital / Physical
Award:
2021 Digital Craft Silver Pencil
Points:
21.0
Client:
Burger King
Title:
Homes of the Whopper
Category:
Innovation & Transformation / Innovation in Out of Home
Award:
2021 Out of Home Silver Pencil
Points:
21.0
Client:
Mondelez / Oreo
Title:
The OREO Doomsday Vault
Category:
Craft / Storytelling
Award:
2021 Experiential & Immersive Bronze Pencil
Points:
9.0
Client:
Mondelez / Oreo
Title:
The OREO Doomsday Vault
Category:
Integrated Branding Campaign
Award:
2021 Integrated Bronze Pencil
Points:
9.0
Client:
Mondelez / Oreo
Title:
The OREO Doomsday Vault
Category:
Online-only Video / Series
Award:
2021 Interactive & Online Bronze Pencil
Points:
9.0
Client:
Mondelez / Oreo
Title:
The OREO Doomsday Vault
Category:
Non-traditional & Guerrilla Marketing
Award:
2021 Direct Marketing Merit Award
Points:
3.0
Client:
Hi-Rez Studios & Rise Above The Disorder
Title:
Gamer Therapy
Category:
Online Community / Utility
Award:
2021 Interactive & Online Merit Award
Points:
3.0