The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Creative Rankings
Teresa Herd
Client
Title
Category
Award
Points
Super Bowl Halftime Show: Intel Drones + Lady Gaga
Agency: Intel / Santa Clara Client: Intel Category: Innovation in Branded Entertainment
Points: 15.0
400 Years in the Making
Agency: Intel / Santa Clara + Gramafilm / London + Envy / London + Royal Shakespeare Company / Straford-Upon-Avon Client: Intel Category: Innovation in Cross-Platform / Experiential
Points: 5.0
Super Bowl Halftime Show: Intel Drones + Lady Gaga
Agency: Intel / Santa Clara + Official Productions / Los Angeles Client: Intel Category: Broadcast / Short Form - Single
Points: 5.0
Super Bowl Halftime Show: Intel Drones + Lady Gaga
Agency: Intel / Santa Clara Client: Intel Category: Experiential / Live Events
Points: 5.0
The Lady Gaga + Intel Experience
Agency: Intel Agency Inside / Santa Clara + PRETTYBIRD / Culver City + Greenlight / Hollywood + OMD / Worldwide Client: Intel Category: Innovation in Branded Entertainment
Points: 5.0
Client:
Intel
Title:
Super Bowl Halftime Show: Intel Drones + Lady Gaga
Category:
Innovation in Branded Entertainment
Award:
2017 Branded Entertainment Silver Pencil
Points:
15.0
Client:
Intel
Title:
400 Years in the Making
Category:
Innovation in Cross-Platform / Experiential
Award:
2017 Cross-Platform Merit Award
Points:
5.0
Client:
Intel
Title:
Super Bowl Halftime Show: Intel Drones + Lady Gaga
Category:
Broadcast / Short Form - Single
Award:
2017 Branded Entertainment Merit Award
Points:
5.0
Client:
Intel
Title:
Super Bowl Halftime Show: Intel Drones + Lady Gaga
Category:
Experiential / Live Events
Award:
2017 Branded Entertainment Merit Award
Points:
5.0