The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Creative Rankings
Tom Jacobs
Client
Title
Category
Award
Points
The Breakaway
Agency: BBDO Belgium / Brussels + Walkie Talkie / Gent + Fledge.tv / Sint-Niklaas + Red Eagle Productions / Dordrecht
Client: Decathlon
Category: Experiential / Virtual Events
Points: 45.0
The Breakaway
Agency: BBDO Belgium / Brussels
Client: Decathlon
Category: Events / Stunts / Competitions / Virtual
Points: 21.0
The Breakaway
Agency: BBDO Belgium / Brussels + Walkie Talkie / Gent + Fledge.tv / Sint-Niklaas + Red Eagle Productions / Dordrecht
Client: Decathlon
Category: Gaming / Computer & Console
Points: 9.0
The Breakaway
Agency: BBDO Belgium / Brussels + Walkie Talkie / Gent + Fledge.tv / Sint-Niklaas + Red Eagle Productions / Dordrecht
Client: Decathlon
Category: Cultural Driver
Points: 3.0
The Breakaway
Agency: BBDO Belgium / Brussels + Walkie Talkie / Gent + Fledge.tv / Sint-Niklaas + Red Eagle Productions / Dordrecht
Client: Decathlon
Category: Web Games / Brand Integration / Placement
Points: 3.0
Client:
Decathlon
Title:
The Breakaway
Category:
Experiential / Virtual Events
Award:
2022 Branded Entertainment Gold Pencil
Points:
45.0
Client:
Decathlon
Title:
The Breakaway
Category:
Events / Stunts / Competitions / Virtual
Award:
2022 Experiential & Immersive Silver Pencil
Points:
21.0
Client:
Decathlon
Title:
The Breakaway
Category:
Gaming / Computer & Console
Award:
2022 Interactive, Online & Mobile Bronze Pencil
Points:
9.0
Client:
Decathlon
Title:
The Breakaway
Category:
Cultural Driver
Award:
2022 Cultural Driver Merit Award
Points:
3.0